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Learner Reviews & Feedback for The Strategy of Content Marketing by University of California, Davis

4.5
stars
5,289 ratings

About the Course

This course is a partnership between the leading content marketing authority, Copyblogger, and UC Davis Continuing and Professional Education. In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing. You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing....

Top reviews

JC

May 26, 2020

For those who want to start your content marketing journey, you may want to take this course. It focuses on touch base points but also goes into further details on what you need as a content marketer.

SP

Aug 8, 2022

G​ood course that takes a deep dive into the know-how of using content as a marketing tool and establishing brand and authority by using proper methods of content writing and following SEO guidelines.

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1501 - 1525 of 1,674 Reviews for The Strategy of Content Marketing

By Nuno L

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May 19, 2020

It was a good course but a litlle dificult

By Zaine M

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Sep 26, 2020

good, just more instructions are needed

By Ahmed A

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Nov 30, 2019

Thank You guys for this amazing Course!

By mehreen a

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Nov 8, 2024

great lectures and amazing videoes

By Litsvania V

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Feb 27, 2023

Very useful but could use some up

By Anya M

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May 18, 2020

Wish there was more creative work

By M V

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Aug 18, 2020

Interesting and useful material.

By Giuseppe M

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Mar 19, 2021

A good course i learned a lot !

By Jenelyn B

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Apr 28, 2020

Please add more assignments. :)

By Joanita v W

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May 17, 2020

Great course, very informative

By Carlota C A

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Oct 5, 2020

Great content in the readings

By Raghav K

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Jul 4, 2020

It contains so many podcasts.

By Bolanle O

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Jun 6, 2020

Good for basic understanding

By Sourojit D R

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Aug 1, 2025

certificate is not loading

By Melissa P M

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Nov 27, 2024

ES UN CONTENIDO MUY NUENO

By Moumita S

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Aug 13, 2020

It was a great experience

By Bove C

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Nov 25, 2017

Very interesting course!

By Irene S

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Dec 23, 2022

It was a great course!

By Le D D H

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Jun 17, 2020

Quite good and helpful

By Ebube U

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Oct 18, 2023

It was a good course.

By Shivprasad L V

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Jul 13, 2020

Good Marketing course

By Γαβριέλλα Κ

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Jun 4, 2024

Needs to be updated

By Caroline L S d R

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Apr 17, 2023

Content very good!

By Salwa Z

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Jun 18, 2020

very good course

By SAURABH B

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Mar 19, 2017

good experience