• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Product Strategy
    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Results for "product strategy"

    • C

      Coursera Project Network

      Creating a Product-Market Fit with Value Proposition Canvas

      Skills you'll gain: Value Propositions, Customer Analysis, Product Management, Product Strategy, Customer Insights, New Product Development, Product Development, Entrepreneurship, Competitive Analysis, Market Opportunities, Innovation, Leadership

      4.3
      Rating, 4.3 out of 5 stars
      ·
      17 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      A Start Guide: Product Marketing Using G Suite

      Skills you'll gain: Product Knowledge, Product Marketing, Product Management, Product Assortment, Product Strategy, Go To Market Strategy, Product Development, New Product Development, Performance Analysis

      4.3
      Rating, 4.3 out of 5 stars
      ·
      41 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Establishing Product-Market Fit

      Skills you'll gain: Competitive Analysis, Value Propositions, Target Market, Product Improvement, Product Management, User Experience, Product Development, Product Design, Product Strategy, New Product Development, Customer Analysis, Market Analysis, Product Requirements, User Feedback, Product Testing, Needs Assessment, Ideation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      86 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Marketing Strategy Capstone Project

      Skills you'll gain: Market Analysis, Peer Review, Case Studies, Marketing Planning, Marketing Management, Strategic Marketing, Hospitality Management, Consumer Behaviour, Marketing Strategy and Techniques, Marketing Effectiveness, Marketing Operations, Target Market, Competitive Analysis, Business

      4.6
      Rating, 4.6 out of 5 stars
      ·
      117 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Product Owner

      Skills you'll gain: AI Product Strategy, Sprint Retrospectives, Backlogs, Agile Product Development, Agile Software Development, Stakeholder Communications, Agile Methodology, Responsible AI, Generative AI, Kanban Principles, Product Roadmaps, Virtual Teams, Information Technology, Agile Project Management, Computer Hardware, Product Strategy, Product Management, ChatGPT, Stakeholder Management, Sprint Planning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.1K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Corporate Strategy

      Skills you'll gain: Stakeholder Management, Corporate Strategy, Mergers & Acquisitions, Corporate Sustainability, Business Strategy, Global Marketing, Business, Strategic Thinking, Organizational Strategy, Environmental Social And Corporate Governance (ESG), Governance, Strategic Partnership, Corporate Finance, Business Ethics, Value Propositions, Growth Strategies, New Business Development, Strategic Decision-Making, Resource Allocation, Innovation

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.2K reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more

      Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Advertising, Marketing, Marketing Budgets, Brand Marketing, Communication Planning, Marketing Planning, Brand Strategy, Brand Management, Brand Loyalty, Branding, Marketing Management, Campaign Management, Marketing Strategy and Techniques, Media Planning, Brand Awareness, Promotional Strategies, Consumer Behaviour, Communication

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.4K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      B

      Board Infinity

      Backlog Mastery, Product Ownership, and Industry Tools

      Skills you'll gain: Product Roadmaps, Backlogs, Release Management, Agile Product Development, Stakeholder Communications, Stakeholder Engagement, Stakeholder Management, User Story, Product Management, Product Strategy, Innovation, CI/CD, Agile Methodology, Technical Management, Prioritization, Scope Management

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      Illinois Tech

      Marketing Strategy

      Skills you'll gain: Global Marketing, Brand Management, Marketing, Strategic Marketing, Branding, Customer Relationship Management, Marketing Strategy and Techniques, Digital Marketing, Marketing Communications, Marketing Channel, Business Ethics, Market Research, Value Propositions, Consumer Behaviour, Corporate Sustainability, Innovation

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      104 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      Illinois Tech

      Competitive Strategy

      Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Thinking, Value Propositions, Organizational Strategy, Cost Reduction, Market Analysis, Market Opportunities, Strategic Decision-Making, Business Analysis, Cost Accounting, Operations Management, Case Studies

      Build toward a degree

      4.9
      Rating, 4.9 out of 5 stars
      ·
      70 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Business Strategy

      Skills you'll gain: Growth Strategies, Business Strategy, Strategic Thinking, Plan Execution, Mergers & Acquisitions, Competitive Analysis, Organizational Strategy, Business Ethics, Peer Review, Data-Driven Decision-Making, Corporate Strategy, Strategic Leadership, Business Planning, Strategic Decision-Making, Governance, Stakeholder Management, New Business Development, Business Consulting, Business Research, Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      4.6K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      M

      Microsoft

      Voice of Change: Communicate with Teams for GenAI Adoption

      Skills you'll gain: Responsible AI, AI Product Strategy, Diversity and Inclusion, Workplace inclusivity, Business Leadership, Strategic Leadership, Talent Management, Workforce Development, Generative AI, Security Strategy, Cross-Functional Collaboration, Ethical Standards And Conduct

      4.5
      Rating, 4.5 out of 5 stars
      ·
      8 reviews

      Intermediate · Course · 1 - 3 Months

    Searches related to product strategy

    product strategy and roadmapping
    product strategy: lifecycle, data insights, collaboration
    product strategy in the age of genai
    product management: initial product strategy and plan
    ai innovation & product strategy
    fundamentals of product strategy
    marketing strategy capstone project
    business strategy in practice (project-centered course)
    1…91011…366

    In summary, here are 10 of our most popular product strategy courses

    • Creating a Product-Market Fit with Value Proposition Canvas: Coursera Project Network
    • A Start Guide: Product Marketing Using G Suite: Coursera Project Network
    • Establishing Product-Market Fit: University of Maryland, College Park
    • Marketing Strategy Capstone Project: IE Business School
    • IBM Product Owner: IBM
    • Corporate Strategy: University of Illinois Urbana-Champaign
    • Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more: IE Business School
    • Backlog Mastery, Product Ownership, and Industry Tools: Board Infinity
    • Marketing Strategy: Illinois Tech
    • Competitive Strategy: Illinois Tech

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok