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    Search Engine Marketing Courses Online

    Study search engine marketing (SEM) for digital advertising. Learn to create, manage, and optimize paid search campaigns.

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    Explore the Search Engine Marketing Course Catalog

    • Status: Free Trial
      Free Trial
      E

      ESSEC Business School

      Case studies in business analytics with ACCENTURE

      Skills you'll gain: Case Studies, Digital Transformation, Advanced Analytics, Business Analytics, Business Analysis, Predictive Analytics, Data Analysis, Analytical Skills, Analysis, Value Propositions, Customer Analysis, Business Consulting, Business Transformation, Big Data

      3.7
      Rating, 3.7 out of 5 stars
      ·
      208 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Introduction to Business

      Skills you'll gain: Search Engine Marketing, Business Planning, Strategic Planning, Financial Statements, Financial Statement Analysis, Keyword Research, Financial Acumen, Business Strategy, People Development, Digital Marketing, Cash Management, Strategic Leadership, Online Advertising, Search Engine Optimization, Leadership and Management, Content Marketing, Leadership Development, Budget Management, Accounting, Storytelling

      4.7
      Rating, 4.7 out of 5 stars
      ·
      703 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      ESSEC Business School

      Capstone: Create Value from Open Data

      Skills you'll gain: Peer Review, Analytical Skills, Complex Problem Solving, Data Analysis, Data Storytelling, Value Propositions, Data Integration, Exploratory Data Analysis, Data-Driven Decision-Making, Data Visualization, Presentations

      4.2
      Rating, 4.2 out of 5 stars
      ·
      54 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Business Foundations

      Skills you'll gain: Operations Management, Return On Investment, Operational Efficiency, Financial Statements, Financial Statement Analysis, Finance, Human Capital, Go To Market Strategy, Process Analysis, Branding, Process Management, People Management, Financial Reporting, Capital Budgeting, Financial Accounting, Financial Modeling, Marketing, Marketing Planning, Peer Review, Corporate Finance

      4.7
      Rating, 4.7 out of 5 stars
      ·
      26K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Starweaver

      Luxury Hospitality & Brand Innovation

      Skills you'll gain: Customer experience strategy (CX), Service Design, Change Management, Hospitality Management, Social Media Marketing, Process Mapping, Key Performance Indicators (KPIs), Social Media, Hospitality and Food Services, Design Thinking, Brand Marketing, Service Management, Customer experience improvement, Digital Marketing, Design, Social Media Management, Prototyping, Content Marketing, Leadership, Search Engine Optimization

      4.3
      Rating, 4.3 out of 5 stars
      ·
      180 reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: New
      New
      Status: Preview
      Preview
      S

      SkillsBooster Academy

      Perplexity AI: A Comprehensive Guide to Generative AI

      Skills you'll gain: Prompt Engineering, AI Personalization, Content Creation, Campaign Management, Keyword Research, Marketing, Generative AI Agents, Email Marketing, Digital Marketing, Search Engine Optimization, Artificial Intelligence and Machine Learning (AI/ML), Business Marketing, Content Marketing, ChatGPT, Social Media Marketing, Business Process Automation, Automation, Market Trend, Business, Business Management

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Skillshare

      Using AI & ChatGPT for Content: Strategy & SEO

      Skills you'll gain: Content Strategy, Search Engine Optimization, Content Creation, Keyword Research, Digital Content, Web Content, Content Marketing, Social Media Content, AI Product Strategy, Target Audience, ChatGPT, Video Production, Prompt Engineering, Workflow Management

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera Instructor Network

      Energy Modeling: Predicting & Optimizing Consumption

      Skills you'll gain: Energy and Utilities, Mathematical Modeling, Predictive Analytics, Google Gemini, Data-Driven Decision-Making, Forecasting, Analytics, Data Analysis, 3D Modeling, Simulation and Simulation Software, Simulations, Sustainable Technologies, Time Series Analysis and Forecasting, Facility Management, Data Visualization, Artificial Intelligence, Search Engine Optimization

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Entrepreneurship 3: Growth Strategies

      Skills you'll gain: Growth Strategies, Key Performance Indicators (KPIs), Digital Marketing, Entrepreneurship, Customer Acquisition Management, Business Metrics, Marketing Strategies, Marketing, Market Dynamics, Business Strategies, Search Engine Optimization, Paid media, Talent Management, People Management, Forecasting, Earned Media, Organizational Structure, Public Relations

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.4K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      P

      Packt

      Advanced Ecommerce Features and Optimization

      Skills you'll gain: Email Automation, Search Engine Optimization, E-Commerce, Order Management, Marketing Automation, Product Improvement, Real Time Data, Driving engagement, Payment Processing and Collection

      Advanced · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Intermediate Web and Front-End Development

      Skills you'll gain: Webpack, Search Engine Optimization, Web Development Tools, Web Analytics and SEO, Performance Tuning, Build Tools, Debugging, Front-End Web Development, Test Automation, Development Testing, Performance Testing, Software Development Tools, WordPress, Javascript

      4.5
      Rating, 4.5 out of 5 stars
      ·
      35 reviews

      Intermediate · Course · 1 - 3 Months

    • C

      Coursera Project Network

      5 Ways to Build a Better LinkedIn Profile

      Skills you'll gain: LinkedIn, Photo Editing, Professional Networking, Social Media, Professional Development, Branding, Search Engine Optimization, Business Communication

      4.4
      Rating, 4.4 out of 5 stars
      ·
      294 reviews

      Intermediate · Guided Project · Less Than 2 Hours

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    In summary, here are 10 of our most popular search engine marketing courses

    • Case studies in business analytics with ACCENTURE: ESSEC Business School
    • Introduction to Business: University of California, Irvine
    • Capstone: Create Value from Open Data: ESSEC Business School
    • Business Foundations: University of Pennsylvania
    • Luxury Hospitality & Brand Innovation: Starweaver
    • Perplexity AI: A Comprehensive Guide to Generative AI: SkillsBooster Academy
    • Using AI & ChatGPT for Content: Strategy & SEO: Skillshare
    • Energy Modeling: Predicting & Optimizing Consumption: Coursera Instructor Network
    • Entrepreneurship 3: Growth Strategies: University of Pennsylvania
    • Advanced Ecommerce Features and Optimization: Packt

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