• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      S

      SkillUp

      Overview: Six Sigma and the Organization

      Skills you'll gain: Six Sigma Methodology, Lean Methodologies, Operational Excellence, Process Improvement, Stakeholder Management, Quality Management, Organizational Strategy, Continuous Improvement Process, Root Cause Analysis, Data-Driven Decision-Making, Data Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      14 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      How to setup a followers campaign on Twitter

      Skills you'll gain: Advertising Campaigns, Social Media Campaigns, Advertising, Driving engagement, Social Media Marketing, Social Media, Campaign Management, Target Audience

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      I

      IBM

      DataOps Methodology

      Skills you'll gain: Data Governance, Data Strategy, Data Management, Data Modeling, Data Quality, Data Literacy, Data Integration, Metadata Management, Data Transformation, Data-Driven Decision-Making, Taxonomy, Business Priorities, Data Pipelines, Sprint Retrospectives, Process Improvement, Sprint Planning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      56 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      W

      Whizlabs

      Monitoring and Backup in Azure

      Skills you'll gain: Microsoft Azure, Cloud Services, System Monitoring, Network Monitoring, Application Performance Management, Cloud Management, Cloud Infrastructure, Cloud Storage, Virtual Machines, Disaster Recovery, Continuous Monitoring, Data Storage, Scalability, Query Languages

      4.1
      Rating, 4.1 out of 5 stars
      ·
      25 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      B

      Birla Institute of Technology & Science, Pilani

      Introduction to Bioinformatics

      Skills you'll gain: Bioinformatics, Biotechnology, Data Management, Biostatistics, Informatics, Clinical Data Management, Precision Medicine, Data Analysis, Data Mining, Applied Machine Learning, Unsupervised Learning, Cell Biology, R Programming, Scientific Visualization, Correlation Analysis, Chemical and Biomedical Engineering, Dimensionality Reduction, Computational Thinking, Markov Model, Algorithms

      Beginner · Course

    • G

      Google Cloud

      BigQuery Soccer Data Ingestion

      Skills you'll gain: Google Cloud Platform, Big Data, Cloud Storage, Query Languages, Data Import/Export, Data Migration, Analytics, Data Science, Data Analysis Software, Data Analysis

      Beginner · Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Interpretable machine learning applications: Part 3

      Skills you'll gain: Artificial Neural Networks, Tensorflow, Keras (Neural Network Library), Data-Driven Decision-Making, Applied Machine Learning, Business Analytics, Predictive Modeling, Deep Learning, Machine Learning, Mortgage Loans, Consumer Lending

      4.5
      Rating, 4.5 out of 5 stars
      ·
      21 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Establish Company Training Initiatives with Canvas

      Skills you'll gain: Web Analytics, Organizational Skills, Content Development and Management, Employee Training, Training and Development, Learning Management Systems, Content Management, Content Creation, Writing

      4.4
      Rating, 4.4 out of 5 stars
      ·
      14 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      C

      CertNexus

      Analyze Data

      Skills you'll gain: Data Analysis, Data Visualization, Statistical Analysis, Exploratory Data Analysis, Business Analytics, Analytical Skills, Trend Analysis, Data Processing, Data Transformation, Descriptive Statistics, Data Cleansing, Histogram, Scatter Plots

      4.8
      Rating, 4.8 out of 5 stars
      ·
      20 reviews

      Intermediate · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Data Analysis with SQL: Inform a Business Decision

      Skills you'll gain: SQL, Business Intelligence, Data Presentation, Business Analysis, Data Analysis, Query Languages, Databases

      4.2
      Rating, 4.2 out of 5 stars
      ·
      46 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      X

      Xbox

      Interaction Design and UX/UI Principles

      Skills you'll gain: User Interface and User Experience (UI/UX) Design, User Interface (UI), Interaction Design, Figma (Design Software), Wireframing, Usability, Web Content Accessibility Guidelines, User Experience, User Centered Design, Web Design, Human Centered Design, Prototyping, Graphic Design

      4.6
      Rating, 4.6 out of 5 stars
      ·
      8 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Analyze Box Office Data with Seaborn and Python

      Skills you'll gain: Exploratory Data Analysis, Seaborn, Plotly, Data Visualization, Data Visualization Software, Interactive Data Visualization, Data Analysis, Python Programming, Predictive Modeling, Data Science, Jupyter, Cloud Applications

      4.5
      Rating, 4.5 out of 5 stars
      ·
      181 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    Marketing Analytics learners also search

    Business Analysis
    Market Research
    Customer Analytics
    Economic Policy
    Business Statistics
    Business English
    Business Calculus
    Business Skills
    1…245246247…362

    In summary, here are 10 of our most popular marketing analytics courses

    • Overview: Six Sigma and the Organization: SkillUp
    • How to setup a followers campaign on Twitter: Coursera Project Network
    • DataOps Methodology : IBM
    • Monitoring and Backup in Azure : Whizlabs
    • Introduction to Bioinformatics: Birla Institute of Technology & Science, Pilani
    • BigQuery Soccer Data Ingestion: Google Cloud
    • Interpretable machine learning applications: Part 3: Coursera Project Network
    • Establish Company Training Initiatives with Canvas: Coursera Project Network
    • Analyze Data: CertNexus
    • Data Analysis with SQL: Inform a Business Decision: Coursera Project Network

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • Share your Coursera learning story

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok