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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: New
      New
      Status: Free Trial
      Free Trial
      R

      Real Madrid Graduate School Universidad Europea

      AI for Player Performance and Training

      Skills you'll gain: Injury Prevention, Data-Driven Decision-Making, Sports Medicine, Athletic Training, AI Personalization, Artificial Intelligence, Health Technology, Coaching, Real Time Data, Predictive Analytics, Advanced Analytics, Data Analysis, Organizational Strategy, Competitive Analysis, Process Optimization, Data Collection, Technology Solutions, Goal Setting, Talent Recruitment, Physical Science

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      B

      Board Infinity

      AI-Driven Attribution Testing

      Skills you'll gain: Data-Driven Decision-Making, Business Intelligence, Data Ethics, Marketing Analytics, Trend Analysis, Case Studies, Marketing Effectiveness, Artificial Intelligence, Predictive Modeling, Strategic Planning, Marketing Strategies

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      AI Workflow: Feature Engineering and Bias Detection

      Skills you'll gain: Feature Engineering, Data Ethics, Unsupervised Learning, Dimensionality Reduction, Responsible AI, Text Mining, Applied Machine Learning, Data Transformation, Data Wrangling, Anomaly Detection, Exploratory Data Analysis, Machine Learning, Natural Language Processing, Data Science, Quality Assurance, Data Validation, Machine Learning Algorithms, Python Programming

      4.4
      Rating, 4.4 out of 5 stars
      ·
      75 reviews

      Advanced · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Data Engineering: Pipelines, ETL, Hadoop

      Skills you'll gain: Data Pipelines, Apache Hadoop, Extract, Transform, Load, Data Transformation, Apache Hive, Data Strategy, Big Data, Data Warehousing, Strategic Decision-Making, Apache Spark, Data Integration, Data Processing, Data Migration, Business Analytics, Data Management, Data Quality, Data Analysis, Scalability

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      P

      Packt

      The Ultimate SQL Bootcamp: Zero to Hero in 9 Hours

      Skills you'll gain: Microsoft SQL Servers, Relational Databases, Database Architecture and Administration, Data Analysis, Business Analytics

      Beginner · Course · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      GenAI for Biz Dev: Identifying Growth Opportunities

      Skills you'll gain: Competitive Analysis, Business Development, Data-Driven Decision-Making, Generative AI, Market Opportunities, Market Analysis, Market Research, Trend Analysis, Strategic Thinking, Growth Strategies, Market Trend, Business Intelligence, Business Strategy, Sustainable Business, Marketing Strategies, Artificial Intelligence, Predictive Analytics, Forecasting, Strategic Planning

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      A

      Amazon Web Services

      AWS Glue Getting Started

      Skills you'll gain: Amazon Web Services, Data Processing, Amazon S3, Data Cleansing, Extract, Transform, Load, Data Architecture, Data Pipelines, Data Integration

      4.6
      Rating, 4.6 out of 5 stars
      ·
      26 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Advanced Data Analysis with ChatGPT

      Skills you'll gain: Prompt Engineering, ChatGPT, Data Validation, LLM Application, Data Analysis, OpenAI, Data-Driven Decision-Making, Analytical Skills, Natural Language Processing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      27 reviews

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Introducción a Hootsuite

      Skills you'll gain: Social Media Content, Social Media Management, Content Creation, Social Media Marketing, Social Media, Social Media Campaigns, Social Media Strategy, Content Marketing, Content Management

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      C

      Coursera Project Network

      GenAI For Business Analysis: Fine-Tuning LLMs

      Skills you'll gain: OpenAI, Large Language Modeling, Real Time Data, Performance Testing, LLM Application, Data Manipulation, Generative AI, Python Programming, Customer Analysis, Data Analysis, Machine Learning, JSON

      4.1
      Rating, 4.1 out of 5 stars
      ·
      7 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      S

      Scrimba

      Retrieval-Augmented Generation (RAG) with Embeddings & Vector Databases

      Skills you'll gain: Prompt Engineering, Development Environment, Large Language Modeling, Data Store, LLM Application, Text Mining, Generative AI, Databases, Database Development, OpenAI, Database Management, Semantic Web, Data Storage Technologies, Document Management, Artificial Intelligence, Data Storage, Data Processing, Natural Language Processing

      4.9
      Rating, 4.9 out of 5 stars
      ·
      40 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for PR Specialists

      Skills you'll gain: Generative AI Agents, Public Relations, Content Creation, Marketing and Public Relations, Responsible AI, Media Relations, Productivity Software, Crisis Management, Prompt Engineering, Team Leadership, Promotions and Campaigns, Social Media Campaigns

      4
      Rating, 4 out of 5 stars
      ·
      13 reviews

      Intermediate · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular marketing analytics courses

    • AI for Player Performance and Training: Real Madrid Graduate School Universidad Europea
    • AI-Driven Attribution Testing: Board Infinity
    • AI Workflow: Feature Engineering and Bias Detection: IBM
    • Data Engineering: Pipelines, ETL, Hadoop: Coursera Instructor Network
    • The Ultimate SQL Bootcamp: Zero to Hero in 9 Hours: Packt
    • GenAI for Biz Dev: Identifying Growth Opportunities: Coursera Instructor Network
    • AWS Glue Getting Started: Amazon Web Services
    • Advanced Data Analysis with ChatGPT: Coursera Instructor Network
    • Introducción a Hootsuite: Coursera Project Network
    • GenAI For Business Analysis: Fine-Tuning LLMs: Coursera Project Network

    Skills you can learn in Marketing

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    Brand Management (7)

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