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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      I

      IBM

      Databases and SQL for Data Science with Python

      Skills you'll gain: SQL, Relational Databases, Stored Procedure, Databases, Query Languages, Jupyter, Data Manipulation, Data Analysis, Pandas (Python Package), Transaction Processing, Python Programming

      4.7
      Rating, 4.7 out of 5 stars
      ·
      22K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Data Engineering, Big Data, and Machine Learning on GCP

      Skills you'll gain: Big Data, Apache Hadoop, Serverless Computing, Applied Machine Learning, Apache Spark, Looker (Software), Cloud Computing, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, Jupyter, SQL, Data Transformation, Artificial Intelligence, Scalability, Performance Tuning

      4.6
      Rating, 4.6 out of 5 stars
      ·
      18K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      SQL for Data Science

      Skills you'll gain: Data Governance, SQL, Data Quality, Database Design, Query Languages, Data Manipulation, Data Modeling, Relational Databases, Data Science, Data Analysis, Data Cleansing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      17K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Minnesota

      Analytics for Decision Making

      Skills you'll gain: Time Series Analysis and Forecasting, Simulations, Operations Research, Probability Distribution, Mathematical Modeling, Supply Chain, Probability, Predictive Modeling, Business Modeling, Business Analytics, Workforce Management, Analytics, Regression Analysis, Microsoft Excel, Forecasting, Business Mathematics, Process Optimization, Data-Driven Decision-Making, Statistics, Predictive Analytics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      270 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Data Analytics Methods for Marketing

      Skills you'll gain: Marketing Analytics, Marketing Effectiveness, A/B Testing, Target Audience, Marketing Strategies, Marketing, Marketing Planning, Sales Pipelines, Customer Analysis, Marketing Channel, Advertising Campaigns, Regression Analysis, Forecasting, Data Analysis, Unsupervised Learning, Key Performance Indicators (KPIs), Return On Investment

      4.7
      Rating, 4.7 out of 5 stars
      ·
      278 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Business Analytics Capstone

      Skills you'll gain: Data-Driven Decision-Making, Business Analytics, Analytics, Peer Review, Data Analysis, Business Analysis, Performance Measurement, Case Studies, Marketing Analytics, Business Planning, Business Strategy, Key Performance Indicators (KPIs), Digital Advertising

      4.5
      Rating, 4.5 out of 5 stars
      ·
      771 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      GenAI for Digital Marketing Specialists

      Skills you'll gain: Generative AI, Marketing Analytics, Brand Strategy, Content Creation, Content Marketing, Responsible AI, Brand Management, Brand Awareness, Prompt Engineering, OpenAI, Data Analysis, ChatGPT, Content Strategy

      4.5
      Rating, 4.5 out of 5 stars
      ·
      38 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Amsterdam

      Methods and Statistics in Social Sciences

      Skills you'll gain: Qualitative Research, Scientific Methods, Statistical Analysis, Statistical Hypothesis Testing, Research, Research Design, Sampling (Statistics), Research Reports, Science and Research, Interviewing Skills, Data Analysis, Data Collection, Research Methodologies, Social Sciences, Surveys, Quantitative Research, Statistics, Regression Analysis, Statistical Inference, R Programming

      4.6
      Rating, 4.6 out of 5 stars
      ·
      7.7K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      Unilever

      Unilever Supply Chain Data Analyst

      Skills you'll gain: Data Governance, Descriptive Analytics, Data Storytelling, Supply Chain, Supply Chain Management, Demand Planning, Presentations, Data Visualization, Supply Chain Systems, Supply Chain Planning, Process Improvement, Data Management, Data Lakes, Predictive Analytics, Forecasting, Data Analysis, Inventory and Warehousing, Data Analysis Software, Real Time Data, Problem Solving

      4.7
      Rating, 4.7 out of 5 stars
      ·
      521 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      MATLAB Programming for Engineers and Scientists

      Skills you'll gain: Image Analysis, Data Visualization Software, Matlab, Algorithms, Machine Learning Methods, User Interface (UI), Applied Machine Learning, Scatter Plots, Object Oriented Programming (OOP), Dimensionality Reduction, Classification And Regression Tree (CART), Computer Programming, Histogram, Data Processing, Data Analysis, Engineering Analysis, Programming Principles, Scripting, Debugging, Mathematical Software

      4.8
      Rating, 4.8 out of 5 stars
      ·
      18K reviews

      Beginner · Specialization · 3 - 6 Months

    • C

      Coursera Project Network

      Introduction to Data Analysis using Microsoft Excel

      Skills you'll gain: Microsoft Excel, Excel Formulas, Spreadsheet Software, Pivot Tables And Charts, Data Analysis, Data Manipulation, Microsoft Office, Data Mining

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4.3K reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      G

      Google

      From Likes to Leads: Interact with Customers Online

      Skills you'll gain: Social Media Marketing, Social Media Strategy, Social Media Management, Social Media Campaigns, Content Creation, Digital Marketing, Digital Advertising, Customer Engagement, Brand Awareness, Marketing Analytics, Target Audience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.8K reviews

      Beginner · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular marketing analytics courses

    • Databases and SQL for Data Science with Python: IBM
    • Data Engineering, Big Data, and Machine Learning on GCP: Google Cloud
    • SQL for Data Science: University of California, Davis
    • Analytics for Decision Making: University of Minnesota
    • Data Analytics Methods for Marketing: Meta
    • Business Analytics Capstone: University of Pennsylvania
    • GenAI for Digital Marketing Specialists: Coursera Instructor Network
    • Methods and Statistics in Social Sciences: University of Amsterdam
    • Unilever Supply Chain Data Analyst: Unilever
    • MATLAB Programming for Engineers and Scientists: Vanderbilt University

    Skills you can learn in Marketing

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    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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