• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free
      Free
      F

      Fundação Lemann

      Fundamentos do Google para o Ensino

      Skills you'll gain: Google Workspace, Education Software and Technology, Learning Management Systems, Gmail, Educational Materials, Collaboration, Document Management, Data Sharing, Cloud Storage, Spreadsheet Software

      4.7
      Rating, 4.7 out of 5 stars
      ·
      225 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      C

      CVS Health

      Preparing for Your Call Center Customer Service Role

      Skills you'll gain: Call Center Experience, Interviewing Skills, De-escalation Techniques, Customer Relationship Building, Customer Complaint Resolution, Customer Service, Problem Solving, Conflict Management, Inbound Calls, Outbound Calls, Customer Support, Professionalism, LinkedIn, Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      45 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      AI Basics and Tools for Creativity

      Skills you'll gain: Generative AI, Artificial Intelligence, Image Analysis, Creativity, Prompt Engineering, Design Software, Responsible AI, Innovation, Problem Solving, Critical Thinking

      4.6
      Rating, 4.6 out of 5 stars
      ·
      41 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      K

      Kennesaw State University

      Career Options: Exploring a New Career

      Skills you'll gain: Planning, Professional Networking, Business Research, Goal Setting, Personal Development, Market Research, Adaptability, Self-Awareness, Market Analysis, Decision Making, Creativity, Trend Analysis

      4.1
      Rating, 4.1 out of 5 stars
      ·
      53 reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      M

      Microsoft

      Product Strategy and Roadmapping

      Skills you'll gain: Product Roadmaps, AI Product Strategy, Product Strategy, User Story, Product Management, Stakeholder Management, Product Requirements, New Product Development, Responsible AI, Innovation, Company, Product, and Service Knowledge, Cloud Platforms, Market Research, Prioritization

      4.7
      Rating, 4.7 out of 5 stars
      ·
      19 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      N

      National Taiwan University

      賽局與產業競爭策略 (Game Theory and Business Strategy)

      Skills you'll gain: Game Theory, Business Strategy, Business, Business Marketing, Strategic Decision-Making, Decision Making, Case Studies, Negotiation, Competitive Analysis, Market Dynamics, Product Knowledge

      5
      Rating, 5 out of 5 stars
      ·
      36 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Internal Communications Framework

      Skills you'll gain: Internal Communications, Corporate Communications, Employee Engagement, Diversity Equity and Inclusion Initiatives, Strategic Communication, Crisis Management, Drive Engagement, Business Communication, Workplace inclusivity, Organizational Change, Communication Strategies, Leadership, Culture

      4.5
      Rating, 4.5 out of 5 stars
      ·
      30 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Create a Project Management Tracker using Google Sheets

      Skills you'll gain: Google Sheets, Collaborative Software, Productivity Software, Organizational Skills, Spreadsheet Software, Project Management Software, Project Coordination, Small Business Accounting, Data Management, Project Management, Business

      4.6
      Rating, 4.6 out of 5 stars
      ·
      276 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      F

      Fundação Lemann

      Gestão para a Aprendizagem: Módulo Gestão Estratégica

      Skills you'll gain: Planning, Strategic Leadership, Organizational Strategy, Action Oriented, Leadership and Management, Quality Management, Organizational Effectiveness, Analysis, Needs Assessment, Community Development, Program Evaluation, Data-Driven Decision-Making

      4.6
      Rating, 4.6 out of 5 stars
      ·
      146 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Amsterdam

      Unraveling the Cycling City

      Skills you'll gain: Sociology, Systems Thinking, Economics, Policy, and Social Studies, Cultural Diversity, Policy Analysis, Sustainable Systems, Environmental Science, Spatial Analysis, Case Studies, Qualitative Research, Environment and Resource Management, European History

      4.9
      Rating, 4.9 out of 5 stars
      ·
      252 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Managing Uncertainty in Marketing Analytics

      Skills you'll gain: Probability Distribution, Marketing Analytics, Probability, Microsoft Excel, Statistics, Statistical Modeling, Forecasting, Decision Making, Simulation and Simulation Software, Insurance and Warranty Claims Processing, Risk Analysis

      4.3
      Rating, 4.3 out of 5 stars
      ·
      68 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      B

      Banco Interamericano de Desarrollo

      Gestión con enfoque en riesgos en proyectos de desarrollo

      Skills you'll gain: Project Risk Management, Risk Management, Risk Analysis, Risk Mitigation, Continuous Monitoring, Project Management, Decision Making, Prioritization

      4.9
      Rating, 4.9 out of 5 stars
      ·
      95 reviews

      Beginner · Course · 1 - 4 Weeks

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    genai in social media marketing
    meta social media marketing capstone
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…185186187…406

    In summary, here are 10 of our most popular social media marketing courses

    • Fundamentos do Google para o Ensino: Fundação Lemann
    • Preparing for Your Call Center Customer Service Role: CVS Health
    • AI Basics and Tools for Creativity: University of Michigan
    • Career Options: Exploring a New Career: Kennesaw State University
    • Product Strategy and Roadmapping: Microsoft
    • 賽局與產業競爭策略 (Game Theory and Business Strategy): National Taiwan University
    • Internal Communications Framework: University of California, Irvine
    • Create a Project Management Tracker using Google Sheets: Coursera Project Network
    • Gestão para a Aprendizagem: Módulo Gestão Estratégica: Fundação Lemann
    • Unraveling the Cycling City: University of Amsterdam

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Generative AI
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok