• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      U

      Unilever

      Advanced Tools for Digital Marketing Analytics

      Skills you'll gain: Marketing Automation, Marketing Analytics, Digital Marketing, MarTech, Predictive Analytics, Advanced Analytics, Analytics, Marketing Effectiveness, Marketing Strategies, Marketing Channel, Data Analysis, Natural Language Processing, Business Ethics, Video Production, Artificial Intelligence, Machine Learning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      55 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      D

      Duke University

      Art of the MOOC: Experiments with Sound

      Skills you'll gain: World Music, Music History, Music, Musical Composition, Music Theory, Multimedia, Public Affairs, Performing Arts, Music Performance, Electronic Media, Liberal Arts, Experimentation, Creativity, Cultural Diversity, Research

      4.8
      Rating, 4.8 out of 5 stars
      ·
      76 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      D

      Duke University

      ART of the MOOC: Activism and Social Movements

      Skills you'll gain: Art History, Community Organizing, Social Justice, Advocacy, Student Engagement, Liberal Arts, Social Sciences, Performing Arts, Creativity, Aesthetics, Cultural Diversity, Media and Communications, Discussion Facilitation

      4.5
      Rating, 4.5 out of 5 stars
      ·
      151 reviews

      Mixed · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Starweaver

      AI-Powered Business Operations

      Skills you'll gain: Business Process Modeling, Data Storytelling, Responsible AI, Business Process, Digital Transformation, Business Process Management, Business Process Improvement, Process Design, Sales Presentation, Google Gemini, Sales Strategy, ChatGPT, Product Management, Generative AI, Sustainable Development, Data Ethics, Customer Relationship Management (CRM) Software, Innovation, Environmental Social And Corporate Governance (ESG), Product Knowledge

      4.5
      Rating, 4.5 out of 5 stars
      ·
      10 reviews

      Intermediate · Specialization · 1 - 3 Months

    • C

      Coursera Project Network

      YouTube como un canal estrategico

      Skills you'll gain: Content Performance Analysis, Drive Engagement, Content Strategy, Web Analytics, Social Media Content, Customer Engagement, Content Creation, Strategic Communication, Branding, Marketing Analytics, Media Strategy, Social Media Strategy, Social Media, Marketing Channel, Video Production, Digital Marketing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      80 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      U

      Universidad de Palermo

      Ética y Gobierno Corporativo

      Skills you'll gain: Corporate Sustainability, Business Ethics, Environmental Social And Corporate Governance (ESG), Sustainability Reporting, Sustainable Development, Business Strategy, Environmental Issue, Business Reporting, Customer Relationship Building, Accountability, Stakeholder Engagement, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      283 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      Universidad de los Andes

      Comprender las dimensiones interculturales en la cotidianidad

      Skills you'll gain: Mediation, Culture, Intercultural Competence, Diversity Awareness, Language Competency, Cultural Diversity, Multilingualism, Social Justice, Cultural Sensitivity, Storytelling, Qualitative Research

      4.8
      Rating, 4.8 out of 5 stars
      ·
      389 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Teacher SEL: Programs, Possibilities, and Contexts

      Skills you'll gain: Mindfulness, Teaching, Self-Awareness, Classroom Management, Storytelling, Adult Education, Parent Communication, Resilience, Cultural Responsiveness, Stress Management, Community Development, Collaboration, Liberal Arts

      4.7
      Rating, 4.7 out of 5 stars
      ·
      153 reviews

      Advanced · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      N

      Nanyang Technological University, Singapore

      Introduction to Complexity Science

      Skills you'll gain: Systems Thinking, Case Studies, Network Analysis, Mathematical Modeling, Simulations, Social Sciences, Applied Mathematics, Policy Analysis, Agentic systems, Forecasting, Critical Thinking, Jupyter

      4.6
      Rating, 4.6 out of 5 stars
      ·
      31 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Empathy for Self and Others

      Skills you'll gain: Empathy, Compassion, Emotional Intelligence, Social Skills, Self-Awareness, Personal Development, Professional Development, Active Listening, Leadership, Mindfulness

      4.7
      Rating, 4.7 out of 5 stars
      ·
      31 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      N

      New Teacher Center

      Blended Learning: Personalizing Education for Students

      Skills you'll gain: Education Software and Technology, Instructional Design, Technology Strategies, Student Support and Services, Learning Strategies, Collaboration, Innovation, Data Integration, Adaptability, Computer Hardware

      4.7
      Rating, 4.7 out of 5 stars
      ·
      260 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of Rochester

      The Power of Markets I: The Basics of Supply and Demand and Consumer Behavior

      Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Consumer Behaviour, Resource Allocation, Cost Benefit Analysis, Market Analysis, Policy Analysis, Decision Making, Budgeting

      4.6
      Rating, 4.6 out of 5 stars
      ·
      271 reviews

      Beginner · Course · 1 - 4 Weeks

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    genai in social media marketing
    meta social media marketing capstone
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…180181182…406

    In summary, here are 10 of our most popular social media marketing courses

    • Advanced Tools for Digital Marketing Analytics: Unilever
    • Art of the MOOC: Experiments with Sound: Duke University
    • ART of the MOOC: Activism and Social Movements: Duke University
    • AI-Powered Business Operations: Starweaver
    • YouTube como un canal estrategico: Coursera Project Network
    • Ética y Gobierno Corporativo: Universidad de Palermo
    • Comprender las dimensiones interculturales en la cotidianidad: Universidad de los Andes
    • Teacher SEL: Programs, Possibilities, and Contexts: University of Colorado Boulder
    • Introduction to Complexity Science: Nanyang Technological University, Singapore
    • Empathy for Self and Others: Arizona State University

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok