• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Analytics Course Catalog

    • C

      Coursera Project Network

      Introducción a PicsArt para Redes Sociales

      Skills you'll gain: Photo Editing, Instagram, Social Media Content, Social Media, Social Media Marketing, Content Creation, Marketing Design, Graphics Software, Video Editing, Graphical Tools, Marketing

      4.1
      Rating, 4.1 out of 5 stars
      ·
      20 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Free Trial
      Free Trial
      W

      Whizlabs

      Exam Prep PL-300: Microsoft Power BI Data Analyst Associate

      Skills you'll gain: Power BI, Dashboard, Business Intelligence, Data Presentation, Data Storytelling, Data Visualization Software, Data Transformation, Data Analysis Expressions (DAX), Business Analytics, Data Modeling, Star Schema, Data-Driven Decision-Making, Pivot Tables And Charts, Key Performance Indicators (KPIs), Interactive Data Visualization, Microsoft Power Platform, Microsoft Excel, Data Management, Data Analysis, Advanced Analytics

      4.2
      Rating, 4.2 out of 5 stars
      ·
      9 reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      Universidad Austral

      Compra programática de medios: Publicidad online en tiempo real

      Skills you'll gain: Media Buying, Digital Media Strategy, Paid media, Online Advertising, Marketing Effectiveness, Contextual Advertising, Media Planning, Digital Advertising, Advertising, Marketing Strategies, Advertising Campaigns, Business Metrics, Key Performance Indicators (KPIs), Bidding, Communication Strategies, Marketing Budgets, Data Integration, Customer Data Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      183 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Social Network Analysis

      Skills you'll gain: Social Network Analysis, Network Analysis, Data Wrangling, Social Sciences, Graph Theory, Statistical Visualization, Data Manipulation, Data Visualization, Data Analysis, Predictive Analytics, Simulations

      4.7
      Rating, 4.7 out of 5 stars
      ·
      239 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Global Impact: Multiculturalism

      Skills you'll gain: Diversity Marketing, Cultural Diversity, Workplace inclusivity, Consumer Behaviour, Cultural Sensitivity, Global Marketing, Diversity Awareness, Cultural Responsiveness, Marketing, Advertising, Team Leadership, Target Market, Marketing Communications, Marketing Strategies, Branding, Communication Strategies

      Build toward a degree

      4.9
      Rating, 4.9 out of 5 stars
      ·
      7 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Illinois Urbana-Champaign

      Маркетинг в цифровом мире

      Skills you'll gain: MarTech, Marketing, Product Promotion, Marketing Strategies, Marketing Channel, Digital Marketing, Digital Transformation, Consumer Behaviour, New Product Development, Customer Engagement, E-Commerce, Price Negotiation, Innovation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      18 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Multiple Regression Analysis in Public Health

      Skills you'll gain: Biostatistics, Regression Analysis, Statistical Methods, Public Health, Probability & Statistics, Statistical Analysis, Advanced Analytics, Statistical Modeling, Predictive Modeling, Data Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      316 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      How To Get Started With Pinterest Shopping

      Skills you'll gain: Pinterest, Organizational Skills, Social Media Content, Merchandise Maintenance, Account Management, User Accounts, Direct Selling, Marketing, Business Marketing, Product Promotion, Business Strategy, Business Analytics

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      The Structured Query Language (SQL)

      Skills you'll gain: SQL, Database Management, Query Languages, Relational Databases, Database Design, Database Theory, Database Administration, Data Analysis, Database Application, Data Access, Data Manipulation, Data Science, Data Modeling

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.1K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Framework for Data Collection and Analysis

      Skills you'll gain: Surveys, Data Collection, Research Design, Data Quality, Data Analysis, Data Validation, Sampling (Statistics), Big Data, Statistical Methods

      4.2
      Rating, 4.2 out of 5 stars
      ·
      767 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Project Planning and Machine Learning

      Skills you'll gain: Data Visualization, Machine Learning Algorithms, Product Planning, File Systems, Product Requirements, Project Planning, Big Data, Data Analysis, Data Processing, Data Wrangling, Plan Execution, Machine Learning, Internet Of Things, Data Storage Technologies, Design, Data Storage, Supervised Learning, Unsupervised Learning, Requirements Analysis

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      132 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Advanced Statistics for Data Science

      Skills you'll gain: Statistical Hypothesis Testing, Sampling (Statistics), Regression Analysis, Bayesian Statistics, Statistical Analysis, Probability & Statistics, Statistical Inference, Statistical Methods, Statistical Modeling, Linear Algebra, Probability, R Programming, Biostatistics, Data Science, Statistics, Probability Distribution, Mathematical Modeling, Data Analysis, Applied Mathematics, Predictive Modeling

      4.4
      Rating, 4.4 out of 5 stars
      ·
      773 reviews

      Advanced · Specialization · 3 - 6 Months

    Marketing Analytics learners also search

    Business Analysis
    Market Research
    Customer Analytics
    Economic Policy
    Business Statistics
    Business English
    Business Calculus
    Business Skills
    1…146147148…362

    In summary, here are 10 of our most popular marketing analytics courses

    • Introducción a PicsArt para Redes Sociales : Coursera Project Network
    • Exam Prep PL-300: Microsoft Power BI Data Analyst Associate: Whizlabs
    • Compra programática de medios: Publicidad online en tiempo real: Universidad Austral
    • Social Network Analysis: University of California, Davis
    • Global Impact: Multiculturalism: University of Illinois Urbana-Champaign
    • Маркетинг в цифровом мире: University of Illinois Urbana-Champaign
    • Multiple Regression Analysis in Public Health : Johns Hopkins University
    • How To Get Started With Pinterest Shopping: Coursera Project Network
    • The Structured Query Language (SQL): University of Colorado Boulder
    • Framework for Data Collection and Analysis: University of Maryland, College Park

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • Share your Coursera learning story

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok