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    • Search Engine Marketing

    Search Engine Marketing Courses Online

    Study search engine marketing (SEM) for digital advertising. Learn to create, manage, and optimize paid search campaigns.

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    Explore the Search Engine Marketing Course Catalog

    • Status: New
      New
      Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Market Research Methods and Data Analysis Certificate

      Skills you'll gain: Data Storytelling, Qualitative Research, Market Research, Quantitative Research, Data-Driven Decision-Making, Benchmarking, Data Presentation, Descriptive Statistics, Competitive Analysis, Analytical Skills, Research Design, Market Dynamics, Data Analysis, Data Visualization Software, Statistical Reporting, Statistics, Data Collection, Data Analysis Software, Microsoft Excel, R Programming

      4.6
      Rating, 4.6 out of 5 stars
      ·
      88 reviews

      Intermediate · Specialization · 1 - 3 Months

    • C

      Coursera Project Network

      Primeros Pasos en Easil

      Skills you'll gain: Graphic and Visual Design Software, Graphic Design, Design Elements And Principles, Creative Design, Marketing, Design Software, Content Creation, Data Sharing

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Custom Reports in Google Analytics

      Skills you'll gain: Google Analytics, Ad Hoc Reporting, Management Reporting, Performance Reporting, Web Analytics, Marketing, Web Development

      4.5
      Rating, 4.5 out of 5 stars
      ·
      168 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      C

      Coursera Project Network

      Clean and analyze social media usage data with Python

      Skills you'll gain: Data Visualization, Matplotlib, Web Scraping, Social Media Marketing, Python Programming, Social Media, Pandas (Python Package), Trend Analysis, Data Analysis, Exploratory Data Analysis, Data Cleansing, Seaborn, Jupyter

      4.1
      Rating, 4.1 out of 5 stars
      ·
      32 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      M

      Meta

      مشروع كابستون للتسويق عبر وسائل التواصل الاجتماعي من فيسبوك

      Skills you'll gain: Facebook, Advertising Campaigns, Marketing, Social Media Marketing, Campaign Management, Social Media Campaigns, Social Media, Marketing Communications, Presentations, Digital Marketing, Performance Reporting, Communication

      4.9
      Rating, 4.9 out of 5 stars
      ·
      14 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Customer Centric Innovation

      Skills you'll gain: Design Thinking, Innovation, New Product Development, Product Development, Customer Insights, Customer experience strategy (CX), Ideation, Customer Analysis, User Feedback, Needs Assessment, Consumer Behaviour, Market Research, Business Strategies, Customer Relationship Management, Marketing Psychology, Case Studies

      4.6
      Rating, 4.6 out of 5 stars
      ·
      59 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      Interactive Brokers

      Forex - Trading Around the World

      Skills you'll gain: Financial Trading, International Finance, Financial Market, Securities Trading, Equities, Market Data, Market Dynamics, Investments, Product Knowledge, Profit and Loss (P&L) Management, Market Analysis, Order Management

      4.4
      Rating, 4.4 out of 5 stars
      ·
      221 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      Vector Databases: An Introduction with Chroma DB

      Skills you'll gain: Database Management Systems, NoSQL, Database Design, Databases, Database Architecture and Administration, Database Management, Generative AI, Data Architecture, AI Personalization, Large Language Modeling, Data Storage Technologies, Scalability

      4.6
      Rating, 4.6 out of 5 stars
      ·
      40 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University at Buffalo

      Digital Thread: Implementation

      Skills you'll gain: Manufacturing Processes, Product Design, Manufacturing and Production, Digital Transformation, Industrial Engineering, Design Software, Systems Analysis, Computer-Aided Design, IT Infrastructure, Technology Roadmaps, Process Analysis, Technology Strategies, Information Technology, Business Technologies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      473 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      Universitat Autònoma de Barcelona

      Gestión de la comunicación interna en las organizaciones

      Skills you'll gain: Internal Communications, Crisis Management, Communication Planning, Corporate Communications, Media and Communications, Strategic Communication, Communication, Communication Strategies, Employee Engagement, Business Management, Virtual Teams, Ethical Standards And Conduct, Telecommuting, Branding, Cultural Diversity, Intercultural Competence

      4.9
      Rating, 4.9 out of 5 stars
      ·
      321 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Get Started with HubSpot

      Skills you'll gain: HubSpot CRM, Team Building, Customer Relationship Management (CRM) Software, Team Management, Business Reporting, Marketing Automation, Email Marketing, Customer Data Management, Sales Enablement, Marketing, Customer Service

      4.3
      Rating, 4.3 out of 5 stars
      ·
      22 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Applications of Copilot in the Workplace

      Skills you'll gain: Microsoft Copilot, Microsoft 365, Customer Relationship Management (CRM) Software, Marketing Automation, Microsoft Office, Customer experience improvement, Generative AI, Business Process Automation, Sales Process, Customer Service, Marketing Analytics, Return On Investment, Automation, Lead Generation, Security Information and Event Management (SIEM), Responsible AI, Critical Thinking

      4.7
      Rating, 4.7 out of 5 stars
      ·
      26 reviews

      Beginner · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular search engine marketing courses

    • Market Research Methods and Data Analysis Certificate: Coursera Instructor Network
    • Primeros Pasos en Easil: Coursera Project Network
    • Custom Reports in Google Analytics: Coursera Project Network
    • Clean and analyze social media usage data with Python: Coursera Project Network
    • مشروع كابستون للتسويق عبر وسائل التواصل الاجتماعي من فيسبوك: Meta
    • Customer Centric Innovation: University of Illinois Urbana-Champaign
    • Forex - Trading Around the World: Interactive Brokers
    • Vector Databases: An Introduction with Chroma DB: IBM
    • Digital Thread: Implementation: University at Buffalo
    • Gestión de la comunicación interna en las organizaciones: Universitat Autònoma de Barcelona

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