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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: New
      New
      Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Next-Gen Workplace Automation with GenAI

      Skills you'll gain: Prompt Engineering, Anthropic Claude, Email Automation, Generative AI, ChatGPT, Responsible AI, Automation, Workflow Management, AI Product Strategy, Report Writing, Digital Transformation, Marketing Materials, Team Management, AI Personalization, Generative AI Agents, Productivity, Innovation, Operational Efficiency, Performance Reporting, Customer Support

      4.4
      Rating, 4.4 out of 5 stars
      ·
      345 reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      F

      Fractal Analytics

      Data Analysis Using SQL

      Skills you'll gain: Database Design, Data Manipulation, SQL, Relational Databases, Database Management, Data Analysis, Data Cleansing, Databases, Query Languages, Data Transformation, MySQL Workbench, Data Integrity

      4.5
      Rating, 4.5 out of 5 stars
      ·
      46 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Healthcare Data Models

      Skills you'll gain: Data Integration, Data Validation, Data Quality, Data Modeling, Health Informatics, Data Transformation, Data Warehousing, Star Schema, Health Information Management, Data Analysis, Analytics, Electronic Medical Record, Relational Databases, Dataflow

      4.6
      Rating, 4.6 out of 5 stars
      ·
      56 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      F

      Fundação Instituto de Administração

      A prática da gestão de clubes e federações esportivas

      Skills you'll gain: Media Relations, Marketing, Business Management, Financial Management, Public Relations, Business Strategy, Event Management, Governance, Organizational Structure, Finance, Advertising Sales, Economics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      275 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      H

      HubSpot Academy

      Sales Training: Inbound Business Strategy

      Skills you'll gain: Prospecting and Qualification, Lead Generation, Consumer Behaviour, Sales Enablement, Sales Management, Service Level Agreement, Sales Strategy, Sales Process, Sales, Customer Acquisition Management, Content Marketing, Business Strategy, Customer experience strategy (CX), Customer Retention

      4.8
      Rating, 4.8 out of 5 stars
      ·
      119 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI and LLMs: Architecture and Data Preparation

      Skills you'll gain: Large Language Modeling, Generative AI, Data Pipelines, PyTorch (Machine Learning Library), Natural Language Processing, Text Mining, Prompt Engineering, Artificial Intelligence, Deep Learning, Data Processing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      300 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Universidad Austral

      Compra programática de medios: Publicidad online en tiempo real

      Skills you'll gain: Media Buying, Digital Media Strategy, Paid media, Online Advertising, Marketing Effectiveness, Contextual Advertising, Media Planning, Digital Advertising, Advertising, Marketing Strategies, Advertising Campaigns, Business Metrics, Key Performance Indicators (KPIs), Bidding, Communication Strategies, Marketing Budgets, Data Integration, Customer Data Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      183 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Preparing for your Professional Data Engineer Journey

      Skills you'll gain: Data Maintenance, Google Cloud Platform, Data Pipelines, Data Storage, Data Analysis, Data Processing, Data Infrastructure, Cloud Storage, Data Management, Automation, Data Security

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1K reviews

      Advanced · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Understanding the Campaign Components

      Skills you'll gain: Campaign Management, Strategic Communication, Advertising, Marketing Communications, Resource Allocation, Media Strategy, Brand Management, Earned Media, Communication Strategies, Owned Media, Public Relations, Shared Media, Key Performance Indicators (KPIs), Goal Setting, Target Audience, Research and Design, Research, Market Research

      4.4
      Rating, 4.4 out of 5 stars
      ·
      8 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      K

      Kennesaw State University

      Professional Selling: 3 Steps to High-Performance

      Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Sales Process, Overcoming Objections, Selling Techniques, Verbal Communication Skills, Sales, Cold Calling, Sales Presentation, B2B Sales, Sales Strategy, Customer Relationship Building, Needs Assessment, Sales Pipelines, Solution Selling, Communication, Consumer Behaviour, Lead Generation, Rapport Building, Relationship Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      80 reviews

      Beginner · Specialization · 3 - 6 Months

    • C

      Coursera Project Network

      HubSpot: Working with a ticketing system

      Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Gmail, Help Desk Support, Marketing, Sales Support, Client Support

      4.4
      Rating, 4.4 out of 5 stars
      ·
      34 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Choosing a Facebook Post Type Based on Desired Engagement

      Skills you'll gain: Facebook, Target Audience, Social Media Marketing, Content Marketing, Goal Setting, Social Media Strategy, Social Media, Marketing, Marketing Planning, Drive Engagement, Writing, Business Strategy

      Beginner · Guided Project · Less Than 2 Hours

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    In summary, here are 10 of our most popular marketing analytics courses

    • Next-Gen Workplace Automation with GenAI: Coursera Instructor Network
    • Data Analysis Using SQL: Fractal Analytics
    • Healthcare Data Models: University of California, Davis
    • A prática da gestão de clubes e federações esportivas : Fundação Instituto de Administração
    • Sales Training: Inbound Business Strategy: HubSpot Academy
    • Generative AI and LLMs: Architecture and Data Preparation: IBM
    • Compra programática de medios: Publicidad online en tiempo real: Universidad Austral
    • Preparing for your Professional Data Engineer Journey: Google Cloud
    • Understanding the Campaign Components: University of Colorado Boulder
    • Professional Selling: 3 Steps to High-Performance: Kennesaw State University

    Skills you can learn in Marketing

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    Social Media Marketing (9)
    Brand Management (7)

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