• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of London

      Fundamentals of International Business

      Skills you'll gain: Business Ethics, Global Marketing, Social Sciences, International Relations, Business Management, Business, Political Sciences, Business Economics, Corporate Sustainability, Business Strategy, Cultural Diversity, Corporate Strategy, Economics, Economic Development

      4.5
      Rating, 4.5 out of 5 stars
      ·
      101 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Use Canva to Create an Interactive Mind Map

      Skills you'll gain: Canva (Software), Multimedia, Interactive Data Visualization, Data Visualization, Marketing Design, Data Sharing, Presentations, Drive Engagement, Graphic Design, Marketing, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      429 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      U

      Universidade Estadual de Campinas

      Conceitos Básicos de Logística e Supply Chain

      Skills you'll gain: Transportation, Supply Chain, and Logistics, Transportation Management, Logistics, Inventory Management System, Supply Chain, Inventory Control, Supply Chain Management, Service Level, Order Management, Demand Planning, Performance Measurement, Forecasting

      4.8
      Rating, 4.8 out of 5 stars
      ·
      426 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Introduction to Data Management

      Skills you'll gain: Data Management, Data Collection, Data Governance, Data Analysis, Information Privacy, Data Quality, Data Storage, Data Security, Data-Driven Decision-Making, Data Architecture, Data Visualization Software, Big Data, Machine Learning

      4.8
      Rating, 4.8 out of 5 stars
      ·
      104 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Mastering Data Analysis with Pandas

      Skills you'll gain: Pandas (Python Package), Data Analysis, Data Manipulation, NumPy, Python Programming

      4.6
      Rating, 4.6 out of 5 stars
      ·
      169 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      Unilever

      Using Data Analytics in Supply Chain

      Skills you'll gain: Data Governance, Data Storytelling, Presentations, Data Visualization, Supply Chain, Data Management, Supply Chain Management, Data Analysis, Data Visualization Software, Data Quality, Analytical Skills, Data Cleansing, Data Collection, Google Sheets, Spreadsheet Software, Pivot Tables And Charts, Exploratory Data Analysis, Data Validation, Risk Management, Problem Solving

      4.4
      Rating, 4.4 out of 5 stars
      ·
      73 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      F

      Fractal Analytics

      Generative AI Essentials: A Comprehensive Introduction

      Skills you'll gain: Generative AI, OpenAI, Google Gemini, Responsible AI, Prompt Engineering, AI Personalization, Artificial Intelligence, Data Ethics, Critical Thinking

      4.1
      Rating, 4.1 out of 5 stars
      ·
      40 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Healthcare Data Literacy

      Skills you'll gain: Data Integration, Health Informatics, Health Systems, Metadata Management, Health Care, Healthcare Industry Knowledge, Health Information Management, Taxonomy, Care Coordination, Data Literacy, Clinical Data Management, ICD Coding (ICD-9/ICD-10), Health Care Procedure and Regulation, Data Quality, Medical Terminology, Big Data, Data Storage, Data Storage Technologies, Databases

      4.4
      Rating, 4.4 out of 5 stars
      ·
      127 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Data Mining Pipeline

      Skills you'll gain: Data Mining, Data Warehousing, Data Pipelines, Data Processing, Data Integration, Data Modeling, Data Cleansing, Data Transformation, Data Quality, Data Analysis, Descriptive Analytics, Exploratory Data Analysis, Applied Machine Learning

      Build toward a degree

      3.9
      Rating, 3.9 out of 5 stars
      ·
      102 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      INSEAD

      Web3 and Blockchain in Global Commerce

      Skills you'll gain: Blockchain, Digital Assets, Financial Inclusion, Supply Chain, Governance, Supply Chain Management, Business Transformation, FinTech, Business Analysis, Market Opportunities, Competitive Analysis, Interoperability, Business Leadership, Strategic Partnership, Emerging Technologies, Strategic Leadership, Stakeholder Analysis, Logistics, Market Analysis, Case Studies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      68 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Trade, Immigration and Exchange Rates in a Globalized World

      Skills you'll gain: International Finance, Economics, International Relations, Economic Development, Global Marketing, Financial Trading, Socioeconomics, World History, Supply And Demand, Political Sciences, Trend Analysis, Risk Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      299 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      Y

      Yonsei University

      Smart Device & Mobile Emerging Technologies

      Skills you'll gain: Wireless Networks, Telecommunications, Mobile Development, Apple iOS, Display Devices, Business Planning, Product Planning, Android (Operating System), Company, Product, and Service Knowledge, Communication Systems, Business Strategy, Network Analysis, Emerging Technologies, Operating Systems, Digital Communications, Peripheral Devices, Market Trend, Network Architecture, Global Positioning Systems, Market Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      476 reviews

      Beginner · Course · 1 - 3 Months

    Marketing Analytics learners also search

    Business Analysis
    Market Research
    Customer Analytics
    Economic Policy
    Business Statistics
    Business English
    Business Calculus
    Business Skills
    1…121122123…361

    In summary, here are 10 of our most popular marketing analytics courses

    • Fundamentals of International Business: University of London
    • Use Canva to Create an Interactive Mind Map: Coursera Project Network
    • Conceitos Básicos de Logística e Supply Chain: Universidade Estadual de Campinas
    • Introduction to Data Management: Meta
    • Mastering Data Analysis with Pandas: Coursera Project Network
    • Using Data Analytics in Supply Chain: Unilever
    • Generative AI Essentials: A Comprehensive Introduction: Fractal Analytics
    • Healthcare Data Literacy: University of California, Davis
    • Data Mining Pipeline: University of Colorado Boulder
    • Web3 and Blockchain in Global Commerce: INSEAD

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Generative AI
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok