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    • Search Engine Marketing

    Search Engine Marketing Courses Online

    Study search engine marketing (SEM) for digital advertising. Learn to create, manage, and optimize paid search campaigns.

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    Explore the Search Engine Marketing Course Catalog

    • Status: Preview
      Preview
      U

      University of Virginia

      Mercadeo analítico

      Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Brand Management, Marketing, Regression Analysis, Analytics, Customer Retention, Consumer Behaviour, Return On Investment, Statistical Analysis, A/B Testing

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      SkillUp

      Product Management: Initial Product Strategy and Plan

      Skills you'll gain: Product Lifecycle Management, Product Roadmaps, Product Management, Product Planning, New Product Development, Product Strategy, Project Management Life Cycle, Agile Product Development, Business Planning, User Requirements Documents, Team Building, Competitive Analysis, Market Research, Market Analysis, Marketing Strategies, Risk Management, Financial Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      162 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      S

      Sciences Po

      Entreprendre dans les Industries Culturelles à l'ère du numérique

      Skills you'll gain: Promotional Strategies, Business Modeling, Entrepreneurship, Content Creation, Business Management, Market Opportunities, Target Audience, Digital Content, Business Strategy, Innovation, Digital Transformation, Entrepreneurial Finance, Consumer Behaviour, Marketing Strategies

      4.6
      Rating, 4.6 out of 5 stars
      ·
      161 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Reliable Cloud Infrastructure: Design and Process em Português Brasileiro

      Skills you'll gain: Microservices, Application Deployment, Google App Engine, Cloud Infrastructure, API Design, Restful API, Kubernetes, Google Cloud Platform, Cloud Security, CI/CD, Cloud Computing, Site Reliability Engineering, Service Level Agreement, Network Architecture, DevOps, Cloud Storage, System Monitoring, Scalability, Load Balancing, Key Performance Indicators (KPIs)

      4.7
      Rating, 4.7 out of 5 stars
      ·
      127 reviews

      Intermediate · Course · 1 - 3 Months

    • C

      Coursera Instructor Network

      Improving Customer Retention

      Skills you'll gain: Customer Retention, Loyalty Programs, Customer Relationship Management, Brand Loyalty, Customer experience improvement, Customer Engagement, Customer Service, Consumer Behaviour, User Feedback, Customer Analysis, Marketing Strategies, Service Improvement, Personalized Service

      4.6
      Rating, 4.6 out of 5 stars
      ·
      57 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Michigan State University

      Game Design and Development 4: 3D Platformer

      Skills you'll gain: Unity Engine, Game Design, Video Game Development, C# (Programming Language), 3D Assets, Software Design, Computer Programming, Social Studies, Ideation, Project Closure, Business Modeling, Project Documentation, Debugging

      4.7
      Rating, 4.7 out of 5 stars
      ·
      42 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Universidad Nacional Autónoma de México

      Desarrollo de aplicaciones avanzadas con Android

      Skills you'll gain: Android Development, Mobile Development, Google App Engine, Application Development, Restful API, Application Design, Geospatial Information and Technology, Application Programming Interface (API), Web Services, User Interface (UI) Design, Animations

      4.6
      Rating, 4.6 out of 5 stars
      ·
      98 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Working with the Media

      Skills you'll gain: Press Releases, Media Relations, Public Relations, Marketing and Public Relations, Crisis Management, Corporate Communications, Earned Media, Strategic Communication, Branding, Communication Strategies, Storytelling

      4.5
      Rating, 4.5 out of 5 stars
      ·
      93 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Salesforce Fundamentals

      Skills you'll gain: Salesforce, Data Quality, Data Modeling, Data Integration, Business Process Automation, Email Marketing, Data Security, Data Cleansing, Data Management, Business Process, User Accounts, Customer Relationship Management (CRM) Software, User Provisioning, Dashboard, Customer Engagement, Customer Relationship Management, Business Reporting, Data Import/Export, Automation, Cloud Computing

      4.3
      Rating, 4.3 out of 5 stars
      ·
      259 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Preview
      Preview
      N

      National Taiwan University

      大數據分析:商業應用與策略管理 (Big Data Analytics: Business Applications and Strategic Decisions)

      Skills you'll gain: Data-Driven Decision-Making, Business Analytics, Business Intelligence, Strategic Decision-Making, Analytics, Financial Data, Marketing Analytics, Market Analysis, Customer Insights, Big Data, Social Media, Business, Market Research, Retail Store Operations, Marketing Strategies, Brand Management, Banking, Consumer Behaviour, Financial Services

      4.8
      Rating, 4.8 out of 5 stars
      ·
      412 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Understanding the Campaign Components

      Skills you'll gain: Campaign Management, Strategic Communication, Advertising, Marketing Communications, Resource Allocation, Media Strategy, Brand Management, Earned Media, Communication Strategies, Owned Media, Public Relations, Shared Media, Key Performance Indicators (KPIs), Goal Setting, Target Audience, Research and Design, Research, Market Research

      4.4
      Rating, 4.4 out of 5 stars
      ·
      8 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      M

      Microsoft

      Product Launch and Post-Launch Management

      Skills you'll gain: AI Product Strategy, Product Lifecycle Management, Quality Assurance and Control, Product Quality (QA/QC), Product Management, Release Management, Sales Strategy, New Product Development, Performance Analysis, Responsible AI, Product Improvement, Product Marketing, Generative AI, Key Performance Indicators (KPIs), User Feedback, Risk Management, Data-Driven Decision-Making, Cross-Functional Collaboration

      4.7
      Rating, 4.7 out of 5 stars
      ·
      31 reviews

      Beginner · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular search engine marketing courses

    • Mercadeo analítico: University of Virginia
    • Product Management: Initial Product Strategy and Plan: SkillUp
    • Entreprendre dans les Industries Culturelles à l'ère du numérique: Sciences Po
    • Reliable Cloud Infrastructure: Design and Process em Português Brasileiro: Google Cloud
    • Improving Customer Retention: Coursera Instructor Network
    • Game Design and Development 4: 3D Platformer: Michigan State University
    • Desarrollo de aplicaciones avanzadas con Android: Universidad Nacional Autónoma de México
    • Working with the Media: University of Colorado Boulder
    • Salesforce Fundamentals: University of California, Irvine
    • 大數據分析:商業應用與策略管理 (Big Data Analytics: Business Applications and Strategic Decisions): National Taiwan University

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