• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Serverless Data Processing with Dataflow

      Skills you'll gain: Dataflow, Data Pipelines, Serverless Computing, Identity and Access Management, Google Cloud Platform, Cloud Security, Data Integrity, Performance Tuning, Data Security, CI/CD, Data Processing, Debugging, Real Time Data, System Monitoring, Cloud Storage, Issue Tracking, Data Storage Technologies, Extract, Transform, Load, Unit Testing, Data Transformation

      4.1
      Rating, 4.1 out of 5 stars
      ·
      125 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Surveillance Systems: Analysis, Dissemination, and Special Systems

      Skills you'll gain: Epidemiology, Trend Analysis, Chronic Diseases, Public Health, Public Health and Disease Prevention, Health Policy, Data Analysis, Biostatistics, System Monitoring, Health Informatics, Technical Communication, Media and Communications, Infectious Diseases, Law, Regulation, and Compliance, Data Ethics, Data Collection, Risk Analysis, Information Privacy

      4.8
      Rating, 4.8 out of 5 stars
      ·
      383 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      V

      Vanderbilt University

      Online Games: Literature, New Media, and Narrative

      Skills you'll gain: Storytelling, Game Design, Video Game Development, Animation and Game Design, Liberal Arts, Multimedia, Media and Communications, Art History, Psychology

      4.6
      Rating, 4.6 out of 5 stars
      ·
      201 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      T

      Tableau Learning Partner

      Data Analysis with Tableau

      Skills you'll gain: Exploratory Data Analysis, Tableau Software, Data Analysis, Data Visualization, Descriptive Statistics, Predictive Analytics, Data Processing, Box Plots, Statistical Analysis, Data Cleansing, Scatter Plots, Data Visualization Software, Trend Analysis, Analytics, Histogram, Business Analytics, Statistical Methods, Data Manipulation, Regression Analysis

      4.4
      Rating, 4.4 out of 5 stars
      ·
      98 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Adobe

      Multimedia Content Creation

      Skills you'll gain: Content Creation, Web Content, Multimedia, Infographics, Storyboarding, Video Production, Visual Design, Adobe Creative Cloud, Design, Graphic and Visual Design, Digital Media Strategy, Storytelling, Communication, Editing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      80 reviews

      Mixed · Course · 1 - 4 Weeks

    • C

      Copenhagen Business School

      The Neuromarketing Toolbox

      Skills you'll gain: Consumer Behaviour, Market Research, Magnetic Resonance Imaging, Marketing, Neurology, Science and Research, Experimentation, Research Methodologies, Research Design, Data Collection, Psychology

      4.7
      Rating, 4.7 out of 5 stars
      ·
      199 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California San Diego

      User Experience: Research & Prototyping

      Skills you'll gain: Design Research, User Experience Design, User Research, Prototyping, Human Centered Design, User Centered Design, Persona (User Experience), Usability Testing, Qualitative Research, Innovation, Creativity, Storyboarding, Interviewing Skills

      4.6
      Rating, 4.6 out of 5 stars
      ·
      905 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Introduction to Tech Sales

      Skills you'll gain: Technical Sales, Sales Presentation, Solution Selling, B2B Sales, Consultative Approaches, Customer Relationship Building, Sales Process, Return On Investment, Stakeholder Engagement, Value Propositions, Customer Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      79 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Adobe

      Document Design

      Skills you'll gain: Adobe Acrobat, Document Management, Workflow Management, Collaborative Software, Process Design, Design Reviews, File Management, Presentations, Client Services, Marketing Collateral, Graphic Design, Digital Design, Version Control, Creative Design, Branding, Constructive Feedback

      4.8
      Rating, 4.8 out of 5 stars
      ·
      99 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      É

      École Polytechnique Fédérale de Lausanne

      Functional Programming in Scala Capstone

      Skills you'll gain: Scala Programming, User Interface (UI), Heat Maps, Data Visualization Software, Interactive Data Visualization, Real Time Data, Big Data, Geospatial Mapping, Data Manipulation, Data Transformation, Apache Spark, Spatial Data Analysis, Web Applications

      4.4
      Rating, 4.4 out of 5 stars
      ·
      547 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Data Visualization with R

      Skills you'll gain: Data Storytelling, Interactive Data Visualization, Data Visualization Software, Data Visualization, Dashboard, Ggplot2, Plot (Graphics), Shiny (R Package), R Programming, Leaflet (Software), Data Analysis, Scatter Plots, Box Plots, Data Science, Spatial Data Analysis, Histogram, UI Components, User Interface (UI)

      4.6
      Rating, 4.6 out of 5 stars
      ·
      265 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      Y

      Yonsei University

      International Marketing Entry and Execution

      Skills you'll gain: Global Marketing, Strategic Marketing, Consumer Behaviour, Target Market, Business-To-Consumer, Marketing Strategies, Innovation, Promotional Strategies, Marketing Channel, Go To Market Strategy, Product Marketing, Market Analysis, Branding, Social Media Marketing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      336 reviews

      Mixed · Course · 1 - 4 Weeks

    Marketing Analytics learners also search

    Business Analysis
    Market Research
    Customer Analytics
    Economic Policy
    Business Statistics
    Business English
    Business Calculus
    Business Skills
    1…111112113…361

    In summary, here are 10 of our most popular marketing analytics courses

    • Serverless Data Processing with Dataflow: Google Cloud
    • Surveillance Systems: Analysis, Dissemination, and Special Systems: Johns Hopkins University
    • Online Games: Literature, New Media, and Narrative: Vanderbilt University
    • Data Analysis with Tableau: Tableau Learning Partner
    • Multimedia Content Creation: Adobe
    • The Neuromarketing Toolbox: Copenhagen Business School
    • User Experience: Research & Prototyping: University of California San Diego
    • Introduction to Tech Sales: Coursera Instructor Network
    • Document Design: Adobe
    • Functional Programming in Scala Capstone: École Polytechnique Fédérale de Lausanne

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Generative AI
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok