• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Content Marketing

    Content Marketing Courses Online

    Explore content marketing strategies for attracting and engaging audiences. Learn to create, distribute, and measure effective content.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Content Marketing Course Catalog

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Conversational Selling Playbook for SDRs

      Skills you'll gain: Overcoming Objections, Prospecting and Qualification, Lead Generation, Sales Development, Sales Prospecting, Cold Calling, Emotional Intelligence, Consultative Selling, Phone Sales, Sales, Sales Strategy, Rapport Building, Empathy, Active Listening, Value Propositions, Persona Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      45 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      A

      Aptly

      Advertising and E-commerce on TikTok

      Skills you'll gain: TikTok, Content Performance Analysis, Online Advertising, Performance Measurement, Advertising, Digital Media Strategy, Advertising Campaigns, Performance Analysis, Digital Advertising, Marketing Analytics, Marketing, Marketing Strategies, E-Commerce, Social Media Marketing, Product Promotion, Market Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      63 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Inglés Empresarial: el márketing y ventas

      Skills you'll gain: Sales Presentations, Graphic Design, Advertising, Business Communication, Persuasive Communication, Data Visualization, Brainstorming, Business Writing, Public Speaking, Presentations, Marketing, Language Learning

      4.8
      Rating, 4.8 out of 5 stars
      ·
      324 reviews

      Intermediate · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Build social awareness content for Facebook with Canva

      Skills you'll gain: Canva (Software), Graphical Tools, Graphic and Visual Design, Photo/Video Production and Technology, Graphic Design, Social Media, Social Media Marketing, Content Creation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Create an Infographic in Canva

      Skills you'll gain: Infographics, Canva (Software), Graphic and Visual Design, Design Elements And Principles

      4.6
      Rating, 4.6 out of 5 stars
      ·
      200 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Free Trial
      Free Trial
      C

      Coursera

      Python, SQL, Tableau for Data Science

      Skills you'll gain: Data Storytelling, Exploratory Data Analysis, Data Presentation, SQL, Data Visualization Software, Database Design, AWS SageMaker, Unsupervised Learning, Data Visualization, Feature Engineering, Interactive Data Visualization, Dashboard, Database Management, A/B Testing, Tableau Software, Pandas (Python Package), Matplotlib, Python Programming, Data Analysis, Machine Learning

      3.8
      Rating, 3.8 out of 5 stars
      ·
      11 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free
      Free
      L

      Ludwig-Maximilians-Universität München (LMU)

      竞争策略(中文版)

      Skills you'll gain: Strategic Partnership, Business Strategy, Strategic Thinking, Game Theory, Competitive Analysis, New Product Development, Strategic Decision-Making, Go To Market Strategy, Product Design, Innovation, Market Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      499 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      F

      Fudan University

      微影人的自我修养

      Skills you'll gain: Storytelling, Video Production, Writing, Performing Arts, Creativity, Content Creation, Photography, Editing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      47 reviews

      Mixed · Course · 1 - 3 Months

    • C

      Coursera Project Network

      How to create presentations using Canva

      Skills you'll gain: Canva (Software), Multimedia, Web Content, Infographics, Visual Design, Graphical Tools, Graphic Design

      4.5
      Rating, 4.5 out of 5 stars
      ·
      147 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Working with the Media

      Skills you'll gain: Press Releases, Media Relations, Public Relations, Marketing and Public Relations, Media and Communications, Crisis Management, Corporate Communications, Strategic Communication, Branding, Brand Management, Communication Strategies, Storytelling

      4.5
      Rating, 4.5 out of 5 stars
      ·
      93 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      C

      Copenhagen Business School

      Business Models For Sustainability

      Skills you'll gain: Sustainable Business, Corporate Sustainability, Stakeholder Engagement, Sustainable Development, Business Modeling, Innovation, Environmental Social And Corporate Governance (ESG), Marketing Communications, Business Strategies, Case Studies, Systems Thinking, Strategic Partnership

      4.7
      Rating, 4.7 out of 5 stars
      ·
      41 reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Starweaver

      Executive Communication & Data Leadership

      Skills you'll gain: Data Storytelling, Active Listening, Non-Verbal Communication, Business Writing, Sales Presentation, Concision, Sales Strategy, Writing, Cultural Sensitivity, Persuasive Communication, Interpersonal Communications, Customer Relationship Management (CRM) Software, Emotional Intelligence, Sales, Technical Writing, Verbal Communication Skills, Storytelling, Communication Strategies, Communication, Marketing Communications

      4.4
      Rating, 4.4 out of 5 stars
      ·
      12 reviews

      Intermediate · Specialization · 1 - 3 Months

    Content Marketing learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…105106107…289

    In summary, here are 10 of our most popular content marketing courses

    • Conversational Selling Playbook for SDRs: Salesforce
    • Advertising and E-commerce on TikTok: Aptly
    • Inglés Empresarial: el márketing y ventas: Arizona State University
    • Build social awareness content for Facebook with Canva: Coursera Project Network
    • Create an Infographic in Canva: Coursera Project Network
    • Python, SQL, Tableau for Data Science: Coursera
    • 竞争策略(中文版): Ludwig-Maximilians-Universität München (LMU)
    • 微影人的自我修养: Fudan University
    • How to create presentations using Canva: Coursera Project Network
    • Working with the Media: University of Colorado Boulder

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Generative AI
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok