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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      S

      SkillUp

      Product Management: Initial Product Strategy and Plan

      Skills you'll gain: Product Lifecycle Management, Product Roadmaps, Product Management, Product Planning, New Product Development, Product Strategy, Project Management Life Cycle, Agile Product Development, Business Planning, User Requirements Documents, Team Building, Competitive Analysis, Market Research, Market Analysis, Marketing Strategies, Risk Management, Financial Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      160 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University at Buffalo

      Data-Driven Decision Making (DDDM)

      Skills you'll gain: Data Storytelling, Statistical Process Controls, Data Literacy, Process Mapping, Data Ethics, Data Visualization, Data-Driven Decision-Making, Data Collection, Process Improvement, Data Visualization Software, Business Process, Business Analytics, Tableau Software, Analytics, Data Analysis, Root Cause Analysis, Minitab, Lean Methodologies, Six Sigma Methodology, Process Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      460 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Explore Core Data Concepts in Microsoft Azure

      Skills you'll gain: Microsoft Azure, Data Processing, Databases, Database Systems, Data Storage, Database Management, Relational Databases, Query Languages, NoSQL, Transaction Processing, Data Management, Cloud Computing, Data Analysis, Unstructured Data, Data Visualization Software

      4.7
      Rating, 4.7 out of 5 stars
      ·
      466 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      Gen AI Foundational Models for NLP & Language Understanding

      Skills you'll gain: PyTorch (Machine Learning Library), Large Language Modeling, Generative AI, Natural Language Processing, Data Ethics, Text Mining, Artificial Neural Networks, Deep Learning, Feature Engineering, Statistical Methods

      4.4
      Rating, 4.4 out of 5 stars
      ·
      151 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      Data Analysis with R

      Skills you'll gain: Data Wrangling, Exploratory Data Analysis, Data Analysis, R Programming, Data Manipulation, Data Visualization, Predictive Analytics, Statistical Analysis, Data Science, Regression Analysis, Predictive Modeling, Statistical Modeling, Feature Engineering, Machine Learning Methods

      4.7
      Rating, 4.7 out of 5 stars
      ·
      338 reviews

      Intermediate · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Build a social media presence for your business using Canva

      Skills you'll gain: Target Audience, Content Creation, Social Media Content, Social Media, Content Strategy, Marketing Materials, Social Media Marketing, Social Media Strategy, Graphic Design, Marketing Design, Branding

      4.6
      Rating, 4.6 out of 5 stars
      ·
      75 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Global Challenges in Business

      Skills you'll gain: Global Marketing, Virtual Teams, Diversity Marketing, Cultural Sensitivity, Cultural Diversity, Workplace inclusivity, Intercultural Competence, Diversity Awareness, Cultural Responsiveness, Consumer Behaviour, Business Strategy, Marketing Planning, Culture, Team Management, Strategic Thinking, Marketing, Teamwork, International Relations, Advertising, Negotiation

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      515 reviews

      Beginner · Specialization · 3 - 6 Months

    • C

      Coursera Project Network

      Measure a Marketing Strategy using Facebook Insights

      Skills you'll gain: Facebook, Corporate Communications, Customer Insights, Social Media Marketing, Marketing Analytics, Social Media, Content Performance Analysis, Marketing Strategies, Social Media Strategy, Marketing, Target Audience, Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      46 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      U

      Universitat Autònoma de Barcelona

      Sport Sponsorship. Let them Play

      Skills you'll gain: Internal Communications, Promotional Strategies, Business Planning, Event Management, Stakeholder Management, Stakeholder Analysis, Proposal Development, Brand Management, Brand Strategy, Case Studies, Business Development, Advertising

      4.4
      Rating, 4.4 out of 5 stars
      ·
      280 reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      C

      Coursera

      Content Creation for TikTok, YouTube, Instagram, Facebook

      Skills you'll gain: TikTok, Video Production, Content Creation, Web Analytics and SEO, Content Performance Analysis, Social Media Content, Brand Strategy, Video Editing, Photography, Media Production, Social Media Campaigns, Social Media, Driving engagement, Social Media Marketing, Social Media Strategy, Content Strategy, Photo Editing, Storytelling, Drive Engagement, Brand Awareness

      4.4
      Rating, 4.4 out of 5 stars
      ·
      16 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Data Visualization with Tableau Project

      Skills you'll gain: Dashboard, Tableau Software, Data Visualization, Data Storytelling, Visual Design, Interactive Data Visualization, Data Presentation, Data Visualization Software, Design, Exploratory Data Analysis, Proposal Development, Data Analysis, Data Literacy, Data Cleansing, Data Quality, Data Import/Export

      4.6
      Rating, 4.6 out of 5 stars
      ·
      576 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Statistics for Genomic Data Science

      Skills you'll gain: Biostatistics, Bioinformatics, Exploratory Data Analysis, Statistical Analysis, Statistical Methods, Statistical Hypothesis Testing, Statistical Modeling, Statistics, R Programming, Probability & Statistics, Data Analysis, Statistical Inference, Regression Analysis, Data Pipelines, Data Transformation, Data Processing

      4.2
      Rating, 4.2 out of 5 stars
      ·
      377 reviews

      Mixed · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular marketing analytics courses

    • Product Management: Initial Product Strategy and Plan: SkillUp
    • Data-Driven Decision Making (DDDM): University at Buffalo
    • Explore Core Data Concepts in Microsoft Azure: Microsoft
    • Gen AI Foundational Models for NLP & Language Understanding: IBM
    • Data Analysis with R: IBM
    • Build a social media presence for your business using Canva: Coursera Project Network
    • Global Challenges in Business: University of Illinois Urbana-Champaign
    • Measure a Marketing Strategy using Facebook Insights: Coursera Project Network
    • Sport Sponsorship. Let them Play: Universitat Autònoma de Barcelona
    • Content Creation for TikTok, YouTube, Instagram, Facebook: Coursera

    Skills you can learn in Marketing

    Market (economics) (28)
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    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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