• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Brand And Product Management

    Brand & Product Management Courses Online

    Learn brand and product management principles for developing strong brands. Understand market research, branding strategies, and product lifecycle management.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Brand & Product Management Course Catalog

    • Status: Free Trial
      Free Trial
      L

      LearnKartS

      Project Management Principles,Performance Domains,Tailoring

      Skills you'll gain: Stakeholder Engagement, Adaptability, Project Management, Project Management Life Cycle, Agile Project Management, Project Performance, Team Performance Management, Project Risk Management, Team Management, Quality Improvement, Project Scoping, Process Improvement, Project Planning, Performance Measurement, Change Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      38 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      Università Bocconi

      A Scientific Approach to Innovation Management

      Skills you'll gain: Data Analysis, Innovation, Strategic Decision-Making, Statistical Analysis, Data-Driven Decision-Making, Regression Analysis, Decision Making, Statistical Methods, Big Data, Business Metrics, A/B Testing, Probability, Machine Learning

      4.6
      Rating, 4.6 out of 5 stars
      ·
      79 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      N

      Northeastern University

      Agile Dev Practices: SDLC & Project Management

      Skills you'll gain: Software Development Life Cycle, Agile Software Development, Agile Methodology, Requirements Analysis, Agile Project Management, Software Development Methodologies, Application Lifecycle Management, Interpersonal Communications, Scrum (Software Development), Sprint Retrospectives, User Story, Waterfall Methodology, Sprint Planning, Quality Management, Project Management, Cross-Functional Collaboration, Continuous Improvement Process

      4.8
      Rating, 4.8 out of 5 stars
      ·
      19 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Minnesota

      Information​ ​Systems

      Skills you'll gain: Enterprise Resource Planning, Business Systems Analysis, Systems Analysis, Requirements Analysis, Cybersecurity, Business Requirements, Business Systems, Cloud Computing, Cloud Services, IT Management, Supply Chain Systems, Change Management, Business Technologies, Organizational Change, Technology Strategies, System Implementation, User Requirements Documents, Information Technology, Project Management, Critical Thinking

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.1K reviews

      Beginner · Specialization · 3 - 6 Months

    • T

      The University of Edinburgh

      Animal Behaviour and Welfare

      Skills you'll gain: Behavioral Health, Applied Behavior Analysis, Behavioral Management, Ethical Standards And Conduct, Stress Management, Qualitative Research, Scientific Methods, Experimentation, Environmental Issue, Nutrition and Diet

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.4K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      S

      Starweaver

      Supply Chain Management for E-commerce

      Skills you'll gain: E-Commerce, Supply Chain Management, Procurement, Supply Chain, Logistics Management, Order Fulfillment, Supplier Management, Inventory Management System, Logistics, Business Technologies, Technology Strategies, Corporate Sustainability, Process Optimization, Demand Planning, Forecasting, Automation, Data-Driven Decision-Making

      4.6
      Rating, 4.6 out of 5 stars
      ·
      37 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      IBM RAG and Agentic AI

      Skills you'll gain: Prompt Engineering, LangChain, Tool Calling, LangGraph, Agentic systems, Multimodal Prompts, Generative AI, LLM Application, Generative AI Agents, Responsible AI, OpenAI, Artificial Intelligence and Machine Learning (AI/ML), Application Design, Application Development, Large Language Modeling, UI Components, Semantic Web, Data Storage Technologies, Databases, Software Development

      4.6
      Rating, 4.6 out of 5 stars
      ·
      272 reviews

      Advanced · Professional Certificate · 3 - 6 Months

    • C

      Coursera Project Network

      Conditional Formatting, Tables and Charts in Microsoft Excel

      Skills you'll gain: Data Literacy, Microsoft Excel, Data Visualization Software, Spreadsheet Software, Pivot Tables And Charts, Exploratory Data Analysis, Data Analysis Software, Data Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      241 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      I

      IBM

      IBM Deep Learning with PyTorch, Keras and Tensorflow

      Skills you'll gain: PyTorch (Machine Learning Library), Keras (Neural Network Library), Reinforcement Learning, Deep Learning, Unsupervised Learning, Machine Learning Methods, Generative AI, Artificial Neural Networks, Tensorflow, Artificial Intelligence and Machine Learning (AI/ML), Image Analysis, Computer Vision, Artificial Intelligence, Machine Learning, Natural Language Processing, Predictive Modeling, Machine Learning Algorithms, Probability & Statistics, Network Architecture, Supervised Learning

      4.5
      Rating, 4.5 out of 5 stars
      ·
      4K reviews

      Intermediate · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Operations Analytics

      Skills you'll gain: Business Analytics, Descriptive Analytics, Predictive Analytics, Analytics, Demand Planning, Data-Driven Decision-Making, Operational Analysis, Business Operations, Risk Analysis, Forecasting, Operations Management, Simulation and Simulation Software, Process Optimization, Decision Making, Decision Tree Learning, Spreadsheet Software, Microsoft Excel, Probability Distribution

      4.7
      Rating, 4.7 out of 5 stars
      ·
      5.1K reviews

      Mixed · Course · 1 - 4 Weeks

    • U

      University of Illinois at Urbana-Champaign

      Value Chain Management Graduate Certificate

      Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Financial Auditing, Descriptive Statistics, Variance Analysis, Process Improvement, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax, Global Marketing, Organizational Change

      Credit offered

      Graduate Certificate · 6 - 12 Months

    • Status: Preview
      Preview
      U

      University of Pennsylvania

      Nuts and Bolts of U.S. Immigration Law

      Skills you'll gain: Immigration Law, Legal Proceedings, Law, Regulation, and Compliance, Court Systems, Civil Procedures, Diversity Programs

      4.9
      Rating, 4.9 out of 5 stars
      ·
      206 reviews

      Intermediate · Course · 1 - 4 Weeks

    Brand And Product Management learners also search

    Product Management
    Beginner Product Management
    Product Development
    Software Product Management
    Product Marketing
    Management
    Business Management
    Operations Management
    1…828384…834

    In summary, here are 10 of our most popular brand and product management courses

    • Project Management Principles,Performance Domains,Tailoring: LearnKartS
    • A Scientific Approach to Innovation Management: Università Bocconi
    • Agile Dev Practices: SDLC & Project Management: Northeastern University
    • Information​ ​Systems: University of Minnesota
    • Animal Behaviour and Welfare: The University of Edinburgh
    • Supply Chain Management for E-commerce: Starweaver
    • IBM RAG and Agentic AI: IBM
    • Conditional Formatting, Tables and Charts in Microsoft Excel: Coursera Project Network
    • IBM Deep Learning with PyTorch, Keras and Tensorflow: IBM
    • Operations Analytics: University of Pennsylvania

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok