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    • Customer Segmentation

    Customer Segmentation Courses Online

    Learn customer segmentation techniques for targeted marketing. Understand how to group customers based on characteristics and behaviors.

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    Explore the Customer Segmentation Course Catalog

    • C

      Coursera Project Network

      Create a Customer Satisfaction Survey in Qualtrics

      Skills you'll gain: Customer Insights, Customer Analysis, Employee Surveys, User Feedback, Customer experience improvement, Market Research, Branding, Advertising, Public Relations

      4.7
      Rating, 4.7 out of 5 stars
      ·
      14 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      K

      Kennesaw State University

      Segmenting the Market with Jagdish Sheth

      Skills you'll gain: Target Market, Strategic Marketing, Product Marketing, Marketing Strategy and Techniques, Product Strategy, Market Research, Growth Strategies, Market Analysis, Marketing Psychology, Revenue Management, Promotional Strategies, Competitive Analysis, Consumer Behaviour

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Python NLTK for Beginners: Customer Satisfaction Analysis

      Skills you'll gain: Text Mining, Unstructured Data, Data Analysis, Natural Language Processing, Pandas (Python Package), Data Manipulation, Python Programming, Data Processing, Data Cleansing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      9 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      GenAI for Personalized Marketing at Scale

      Skills you'll gain: Customer Analysis, AI Personalization, Customer Insights, Marketing Analytics, Generative AI, Target Audience, Marketing, Marketing Strategies, Marketing Effectiveness, Social Media Campaigns, Customer Engagement, Content Creation, Data-Driven Decision-Making, Analysis, Scalability

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      SAP

      SAP Customer Engagement and Discovery

      Skills you'll gain: Stakeholder Engagement, Customer Engagement, Consultative Approaches, Stakeholder Communications, Requirements Elicitation, SAP Applications, Technical Consulting, Customer Insights, Process Analysis, Solution Design, Business Analysis, Project Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      113 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado System

      Customer Data Analytics for Marketers

      Skills you'll gain: Marketing Analytics, Probability & Statistics, Statistical Methods, Regression Analysis, Data-Driven Decision-Making, Data Ethics, Statistical Analysis, Marketing Effectiveness, Statistical Hypothesis Testing, Customer Insights, Customer Analysis, Correlation Analysis, Descriptive Statistics, Data Analysis, Analytics, Marketing Strategies, Exploratory Data Analysis, Statistical Visualization, Statistical Modeling

      4.9
      Rating, 4.9 out of 5 stars
      ·
      10 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      GenAI for Customer Analytics and Insights with JUNE

      Skills you'll gain: AI Product Strategy, Product Improvement, Customer Insights, Customer Analysis, Generative AI, Marketing Analytics, Analytics, Management Reporting, Data Analysis, Data Collection, Performance Metric, User Experience

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Create a services customer satisfaction process

      Skills you'll gain: Customer Service, Customer experience strategy (CX), Customer Analysis, Process Mapping, Customer Insights, Process Design, Customer Support, Cross-Channel Marketing, Marketing Operations, Business Process, Web Analytics, Marketing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      37 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      How to find customers by uploading contacts on Twitter

      Skills you'll gain: Social Media, Microsoft Outlook, Instagram, Customer Acquisition Management, Facebook, Social Media Marketing, Gmail, Target Audience, Customer Relationship Building, Digital Marketing, Data Import/Export

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Interests of the average Facebook User

      Skills you'll gain: Target Audience, Facebook, Social Media, Persona Development, Social Media Marketing, Social Media Strategy, Customer Insights, Presentations, Web Analytics, Marketing Budgets

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      E

      ESSEC Business School

      Foundations of marketing analytics

      Skills you'll gain: Marketing Analytics, Customer Analysis, Advanced Analytics, Business Analytics, Statistical Programming, Customer Insights, R Programming, Data-Driven Decision-Making, Data Analysis Software, Target Market, Statistical Analysis, Predictive Modeling, Customer Relationship Management, Statistical Methods, Unsupervised Learning

      4.6
      Rating, 4.6 out of 5 stars
      ·
      761 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      O

      O.P. Jindal Global University

      Supervised Learning and Its Applications in Marketing

      Skills you'll gain: Marketing Analytics, Supervised Learning, Customer Retention, Applied Machine Learning, Predictive Analytics, Marketing, Scikit Learn (Machine Learning Library), Marketing Strategies, Customer Insights, Machine Learning, Predictive Modeling, Python Programming, Regression Analysis, Personalized Service, Artificial Intelligence and Machine Learning (AI/ML), Application Deployment

      Beginner · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular customer segmentation courses

    • Create a Customer Satisfaction Survey in Qualtrics: Coursera Project Network
    • Segmenting the Market with Jagdish Sheth: Kennesaw State University
    • Python NLTK for Beginners: Customer Satisfaction Analysis: Coursera Project Network
    • GenAI for Personalized Marketing at Scale: Coursera Instructor Network
    • SAP Customer Engagement and Discovery: SAP
    • Customer Data Analytics for Marketers: University of Colorado System
    • GenAI for Customer Analytics and Insights with JUNE: Coursera Instructor Network
    • Create a services customer satisfaction process: Coursera Project Network
    • How to find customers by uploading contacts on Twitter: Coursera Project Network
    • Interests of the average Facebook User: Coursera Project Network

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