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    • Customer Insights

    Customer Insights Courses Online

    Explore customer insights methods for understanding consumer behavior. Learn to gather and analyze data to inform marketing and product development.

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    Explore the Customer Insights Course Catalog

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Forecasting Models for Marketing Decisions

      Skills you'll gain: Customer Analysis, Customer Demand Planning, Marketing Analytics, Forecasting, Marketing Effectiveness, Predictive Modeling, Revenue Forecasting, Time Series Analysis and Forecasting, Microsoft Excel, Marketing, Regression Analysis, Customer Acquisition Management, Customer Retention

      4.4
      Rating, 4.4 out of 5 stars
      ·
      78 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Customer Value, Acquisition, and Retention

      Skills you'll gain: Customer Retention, Loyalty Programs, Brand Loyalty, Customer Relationship Management, Customer Insights, Marketing Analytics, Customer Acquisition Management, Marketing Effectiveness, Customer Analysis, Marketing Strategies, Return On Investment, Consumer Behaviour, Growth Strategies, Predictive Modeling

      4.7
      Rating, 4.7 out of 5 stars
      ·
      10 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Digging Deeper into Audience Reports in Google Analytics

      Skills you'll gain: Google Analytics, Web Analytics, Benchmarking, Content Performance Analysis, Customer Engagement, Customer Analysis, Performance Analysis, Management Reporting, Customer Retention, User Research, Real Time Data, Marketing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      54 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • G

      Google Cloud

      Analyze Customer Reviews with Gemini Using SQL

      Skills you'll gain: Google Gemini, Text Mining, Google Cloud Platform, Data Management, Image Analysis, Big Data, Unstructured Data, SQL, Large Language Modeling, Data Analysis, Statistical Reporting, Machine Learning

      Intermediate · Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Marketing analytics: Know your customers

      Skills you'll gain: Marketing Analytics, Customer Insights, Marketing Effectiveness, Digital Marketing, Customer Data Management, Marketing Strategies, Social Media Marketing, Customer experience strategy (CX), Customer Relationship Management, Predictive Analytics, Consumer Behaviour, Big Data, Data Analysis, Integrated Marketing Communications

      4.7
      Rating, 4.7 out of 5 stars
      ·
      447 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Measure a Marketing Strategy using Facebook Insights

      Skills you'll gain: Facebook, Corporate Communications, Customer Insights, Social Media Marketing, Marketing Analytics, Social Media, Content Performance Analysis, Marketing Strategies, Social Media Strategy, Marketing, Target Audience, Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      46 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      S

      SAP

      SAP Customer Engagement and Discovery

      Skills you'll gain: Stakeholder Engagement, Customer Engagement, Consultative Approaches, Stakeholder Communications, Requirements Elicitation, SAP Applications, Technical Consulting, Customer Insights, Process Analysis, Solution Design, Business Analysis, Project Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      113 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado System

      Customer Data Analytics for Marketers

      Skills you'll gain: Marketing Analytics, Probability & Statistics, Statistical Methods, Regression Analysis, Data-Driven Decision-Making, Data Ethics, Statistical Analysis, Marketing Effectiveness, Statistical Hypothesis Testing, Customer Insights, Customer Analysis, Correlation Analysis, Descriptive Statistics, Data Analysis, Analytics, Marketing Strategies, Exploratory Data Analysis, Statistical Visualization, Statistical Modeling

      4.9
      Rating, 4.9 out of 5 stars
      ·
      10 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Business intelligence and data analytics: Generate insights

      Skills you'll gain: SAS (Software), Business Analytics, Dashboard, Data-Driven Decision-Making, Analytical Skills, Business Intelligence, Data Analysis, Forecasting, Trend Analysis, Histogram, Business Ethics, Correlation Analysis, Time Series Analysis and Forecasting, Statistics, Predictive Modeling, Innovation, Sustainable Business

      4.6
      Rating, 4.6 out of 5 stars
      ·
      460 reviews

      Mixed · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Einführung in Facebook Audience Insights

      Skills you'll gain: Advertising Campaigns, Target Audience, Facebook, Online Advertising, Marketing Strategies, Social Media, Marketing Analytics, Customer Insights, Social Media Marketing, Marketing Budgets

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Customer Support digital transformation with HubSpot

      Skills you'll gain: HubSpot CRM, Digital Transformation, Customer Relationship Management, Customer Support, Business Transformation, Process Analysis, Business Systems, Technology Strategies, Process Improvement, Business Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      13 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Research Report: Delivering Insights

      Skills you'll gain: Data Synthesis, Data Storytelling, Presentations, Marketing, Data Visualization Software, Market Research, Social Media Marketing, Microsoft PowerPoint, Advertising, Customer Insights, Data Analysis, Verbal Communication Skills, Target Audience, Strategic Marketing, Market Analysis, Digital Marketing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      180 reviews

      Intermediate · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular customer insights courses

    • Forecasting Models for Marketing Decisions: Emory University
    • Customer Value, Acquisition, and Retention: University of Maryland, College Park
    • Digging Deeper into Audience Reports in Google Analytics: Coursera Project Network
    • Analyze Customer Reviews with Gemini Using SQL: Google Cloud
    • Marketing analytics: Know your customers: Macquarie University
    • Measure a Marketing Strategy using Facebook Insights: Coursera Project Network
    • SAP Customer Engagement and Discovery: SAP
    • Customer Data Analytics for Marketers: University of Colorado System
    • Business intelligence and data analytics: Generate insights: Macquarie University
    • Einführung in Facebook Audience Insights: Coursera Project Network

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