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    • Marketing Management

    Marketing Management Courses Online

    Master marketing management for leading marketing efforts. Learn to plan, execute, and evaluate marketing strategies for business success.

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    Explore the Marketing Management Course Catalog

    • Status: Preview
      Preview
      U

      University of Virginia

      Artificial Intelligence in Marketing

      Skills you'll gain: AI Personalization, Marketing Strategies, Digital Transformation, Marketing, Marketing Analytics, Data-Driven Decision-Making, Artificial Intelligence, Digital Marketing, Business Strategy, Case Studies, Competitive Analysis, Network Analysis, Customer experience improvement, Customer Engagement

      4.6
      Rating, 4.6 out of 5 stars
      ·
      324 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      N

      Northwestern University

      Sports Marketing

      Skills you'll gain: Event Marketing, Marketing, Social Media, Media Relations, Marketing Strategies, Loyalty Programs, Brand Management, Event Planning, Public Relations, Revenue Management, Strategic Partnership, Target Audience, Crisis Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.5K reviews

      Intermediate · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Building a Business Presence With Facebook Marketing

      Skills you'll gain: Facebook, Drive Engagement, Online Advertising, Advertising, Social Media Marketing, Social Media, Marketing, Customer Engagement, Social Media Management, Business Marketing, Target Audience

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.2K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Product Manager

      Skills you'll gain: User Story, Usability Testing, New Product Development, Product Management, Product Lifecycle Management, Product Development, Innovation, Agile Software Development, Product Roadmaps, Agile Methodology, Kanban Principles, Backlogs, Product Planning, Sprint Retrospectives, Agile Project Management, Product Strategy, Product Testing, Project Management Life Cycle, Stakeholder Engagement, Leadership

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.9K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      I

      IBM

      IBM AI Product Manager

      Skills you'll gain: Prompt Engineering, AI Product Strategy, Generative AI, New Product Development, Prompt Engineering Tools, Product Management, Product Lifecycle Management, Generative Model Architectures, Product Development, Innovation, Product Roadmaps, Multimodal Prompts, ChatGPT, Usability Testing, Product Planning, Responsible AI, Commercialization, Artificial Intelligence, Product Strategy, Project Management Life Cycle

      4.7
      Rating, 4.7 out of 5 stars
      ·
      30K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      G

      Google

      Google Data Analytics

      Skills you'll gain: Data Storytelling, Rmarkdown, Data Literacy, Data Visualization, Data Presentation, Data Ethics, Data Cleansing, Data Validation, Ggplot2, Tableau Software, Sampling (Statistics), Presentations, Spreadsheet Software, Data Analysis, Data Visualization Software, LinkedIn, Dashboard, Data Processing, Interviewing Skills, Professional Development

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      174K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      C

      Columbia University

      Construction Management

      Skills you'll gain: Project Schedules, Construction Management, Construction Estimating, Project Finance, Cost Estimation, Punch Work, Construction, Project Risk Management, Bidding, Building Information Modeling, Scheduling, Cost Control, Environment Health And Safety, Project Closure, Lean Methodologies, Timelines, Real Estate, Finance, Business Transformation, Innovation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      9.4K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Business Foundations

      Skills you'll gain: Operations Management, Return On Investment, Operational Efficiency, Financial Statements, Financial Statement Analysis, Finance, Human Capital, Go To Market Strategy, Process Analysis, Branding, Process Management, People Management, Financial Reporting, Capital Budgeting, Financial Accounting, Financial Modeling, Marketing, Marketing Planning, Peer Review, Corporate Finance

      4.7
      Rating, 4.7 out of 5 stars
      ·
      26K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Think Outside the Inbox: Email Marketing

      Skills you'll gain: Email Marketing, Campaign Management, Copywriting, Marketing Strategy and Techniques, Email Automation, Personally Identifiable Information, Digital Marketing, Marketing Automation, Newsletters, HubSpot CRM, Marketing Analytics, Promotional Strategies, Data Ethics, A/B Testing, Smart Goals, Customer Retention, Key Performance Indicators (KPIs), Goal Setting

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.8K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      G

      Google

      Google Cybersecurity

      Skills you'll gain: Threat Modeling, Network Security, Threat Management, Vulnerability Management, Intrusion Detection and Prevention, Hardening, Computer Security Incident Management, Security Management, Cyber Threat Intelligence, Cyber Attacks, Incident Response, Cybersecurity, Network Protocols, Threat Detection, Bash (Scripting Language), Debugging, Linux, Interviewing Skills, Python Programming, SQL

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      57K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Minnesota

      Human Resource Management: HR for People Managers

      Skills you'll gain: Performance Management, Performance Appraisal, Performance Review, Compensation Management, Compensation Strategy, Compensation and Benefits, Constructive Feedback, Workforce Planning, Human Resource Strategy, Human Resources, Employee Onboarding, Recruitment, Employee Performance Management, Recruitment Strategies, Human Capital, Full Cycle Recruitment, Talent Acquisition, Human Resources Management and Planning, Compensation Analysis, People Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      15K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Python for Everybody

      Skills you'll gain: Web Scraping, Data Processing, Data Store, Relational Databases, Data Visualization, JSON, Database Design, SQL, Network Protocols, Databases, Web Services, Restful API, Data Modeling, Programming Principles, Application Programming Interface (API), Database Systems, Data Cleansing, Data Structures, Computer Programming, Python Programming

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      278K reviews

      Beginner · Specialization · 3 - 6 Months

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    In summary, here are 10 of our most popular marketing management courses

    • Artificial Intelligence in Marketing: University of Virginia
    • Sports Marketing: Northwestern University
    • Building a Business Presence With Facebook Marketing: Coursera Project Network
    • IBM Product Manager: IBM
    • IBM AI Product Manager: IBM
    • Google Data Analytics: Google
    • Construction Management: Columbia University
    • Business Foundations: University of Pennsylvania
    • Think Outside the Inbox: Email Marketing: Google
    • Google Cybersecurity: Google

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