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    • Customer Segmentation

    Customer Segmentation Courses Online

    Learn customer segmentation techniques for targeted marketing. Understand how to group customers based on characteristics and behaviors.

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    Explore the Customer Segmentation Course Catalog

    • Status: Free Trial
      Free Trial
      K

      Kennesaw State University

      Customer Centricity as Competitive Advantage - Jagdish Sheth

      Skills you'll gain: Customer Retention, Customer Insights, Customer experience strategy (CX), Customer Relationship Management, Value Propositions, Innovation, Organizational Change, Cost Accounting, Organizational Structure, Business Transformation, Strategic Marketing, Consumer Behaviour

      4.7
      Rating, 4.7 out of 5 stars
      ·
      37 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Unilever

      Customer Understanding and Digital Marketing Channels

      Skills you'll gain: Customer Insights, Digital Marketing, Digital Advertising, Customer Analysis, Marketing Strategies, Customer experience strategy (CX), Marketing, Online Advertising, Strategic Marketing, Marketing Planning, Content Marketing, Social Media Marketing, Marketing Channel, Email Marketing, Target Audience, Persona Development, Marketing Analytics, Brand Marketing, Goal Setting, Smart Goals

      4.7
      Rating, 4.7 out of 5 stars
      ·
      221 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google

      Satisfaction Guaranteed: Develop Customer Loyalty Online

      Skills you'll gain: Customer Relationship Management, Loyalty Programs, Customer Retention, E-Commerce, Marketing Analytics, Digital Marketing, Web Analytics, Email Marketing, Data-Driven Decision-Making, Portfolio Management, Customer Insights, Generative AI Agents, Performance Metric

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.7K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      How to Identify Your Target Audience

      Skills you'll gain: Target Audience, Customer Analysis, Customer Engagement, Customer experience improvement, Persona Development, Customer Insights, User Feedback, Market Research, Marketing Strategies, Data-Driven Decision-Making, Data Analysis, Business Development, Data Ethics, Ethical Standards And Conduct

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      GenAI for Sales Analytics

      Skills you'll gain: Sales Strategy, Customer Analysis, AI Personalization, Sales, Sales Pipelines, Sales Management, Generative AI, Customer Insights, Forecasting, Data-Driven Decision-Making, Analytics, Artificial Intelligence, Predictive Modeling

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      GenAI for Lead Scoring and Identification

      Skills you'll gain: Prompt Engineering, Responsible AI, Lead Generation, Data Ethics, Google Gemini, Sales Process, Sales Management, Generative AI, Artificial Intelligence, OpenAI, ChatGPT, Customer Relationship Management (CRM) Software, Data-Driven Decision-Making

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera Instructor Network

      AI for Customer Experience with Chatbots and Analytics

      Skills you'll gain: Customer experience strategy (CX), Responsible AI, Customer Engagement, Predictive Analytics, Personalized Service, Customer Service, Google Gemini, Customer Insights, Anthropic Claude, Data-Driven Decision-Making, Artificial Intelligence, Generative AI, Return On Investment

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Coursera Project Network

      Machine Learning in Retail

      Skills you'll gain: Customer Analysis, Unsupervised Learning, Customer Insights, Marketing Analytics, Applied Machine Learning, Data Analysis, Web Analytics, Scikit Learn (Machine Learning Library), Retail Store Operations, Machine Learning, Histogram, Decision Tree Learning, Pandas (Python Package), Jupyter, Matplotlib

      4.9
      Rating, 4.9 out of 5 stars
      ·
      9 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      G

      Goldman Sachs

      Fundamentals of Customers and Competition, with Goldman Sachs 10,000 Women

      Skills you'll gain: Competitive Analysis, Value Propositions, Growth Strategies, Market Opportunities, Business Strategies, Consumer Behaviour, Target Market, Customer Insights, Price Negotiation, Market Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      319 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Improving Customer Retention

      Skills you'll gain: Customer Retention, Loyalty Programs, Customer Relationship Management, Brand Loyalty, Customer experience improvement, Customer Engagement, Customer Service, Consumer Behaviour, User Feedback, Customer Analysis, Marketing Strategies, Service Improvement, Personalized Service

      4.6
      Rating, 4.6 out of 5 stars
      ·
      50 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Applying Data Analytics in Marketing

      Skills you'll gain: Marketing Analytics, AI Personalization, Responsible AI, Data Ethics, Customer Analysis, Advanced Analytics, Marketing, Marketing Effectiveness, Analytics, Predictive Modeling, Social Network Analysis, Market Analysis, Data Analysis, Customer Insights, Predictive Analytics, Consumer Behaviour, Marketing Strategy and Techniques, Digital Marketing, Machine Learning, Generative AI

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      187 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Fundamentals of Customer Acquisition Management

      Skills you'll gain: Customer Acquisition Management, Marketing Analytics, Branding, Brand Management, Customer Engagement, Target Audience, Lead Generation, Customer Insights, Marketing Channel, Marketing, Brand Strategy, Campaign Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      11 reviews

      Beginner · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular customer segmentation courses

    • Customer Centricity as Competitive Advantage - Jagdish Sheth: Kennesaw State University
    • Customer Understanding and Digital Marketing Channels: Unilever
    • Satisfaction Guaranteed: Develop Customer Loyalty Online: Google
    • How to Identify Your Target Audience: Coursera Instructor Network
    • GenAI for Sales Analytics: Coursera Instructor Network
    • GenAI for Lead Scoring and Identification: Coursera Instructor Network
    • AI for Customer Experience with Chatbots and Analytics: Coursera Instructor Network
    • Machine Learning in Retail: Coursera Project Network
    • Fundamentals of Customers and Competition, with Goldman Sachs 10,000 Women: Goldman Sachs
    • Improving Customer Retention: Coursera Instructor Network

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