• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • C

      Coursera Project Network

      Use vídeos en sus posts de redes sociales con Canva

      Skills you'll gain: Canva (Software), Content Creation, Social Media Content, Social Media, Instagram, Graphic Design, Organizational Skills, Facebook, Video Production

      4.8
      Rating, 4.8 out of 5 stars
      ·
      8 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      G

      GRAMMY GO

      Mixing and Completing Your Music Production

      Skills you'll gain: Post-Production, Music, Media Production, Editing, Creativity

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      Y

      Yonsei University

      Valuation and Financial Analysis For Startups Capstone

      Skills you'll gain: Capital Budgeting, Financial Statement Analysis, Business Valuation, Strategic Decision-Making, Financial Analysis, Entrepreneurial Finance, Financial Forecasting, Financial Management, Financial Modeling, Entrepreneurship, Market Analysis, Cash Flows, Competitive Analysis, Business Research, Company, Product, and Service Knowledge, Business Analysis

      4.2
      Rating, 4.2 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Audience Demographics with Facebook Audience Insights

      Skills you'll gain: Content Performance Analysis, Target Audience, Facebook, Driving engagement, Social Media Marketing, Customer Insights, Social Media, Social Media Management, Advertising, Marketing, Content Marketing, Performance Analysis, Content Creation, Digital Marketing, Performance Metric

      Intermediate · Guided Project · Less Than 2 Hours

    • U

      Universidad Nacional Autónoma de México

      Evaluación auténtica

      Skills you'll gain: Program Evaluation, Student-Centred Learning, Curriculum Development, Instructional and Curriculum Design, Education and Training, Community Development, Innovation, Case Studies, Learning Strategies, Research Methodologies

      4.9
      Rating, 4.9 out of 5 stars
      ·
      41 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Choosing a Facebook Post Type Based on Desired Engagement

      Skills you'll gain: Facebook, Target Audience, Social Media Marketing, Content Marketing, Goal Setting, Social Media Strategy, Social Media, Marketing, Marketing Planning, Drive Engagement, Writing, Business Strategy

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Fundamentos de Negócios

      Skills you'll gain: Business Strategy, Business Management, Finance, Business, People Management, Corporate Finance, Organizational Structure, Financial Management, Organizational Strategy, Leadership and Management, Marketing, Marketing Strategy and Techniques, Go To Market Strategy, Branding, Decision Making

      4.9
      Rating, 4.9 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Introduction to Generative AI in Legal

      Skills you'll gain: Legal Technology, Responsible AI, Legal Strategy, Legal Research, Generative AI, Case Law, Predictive Analytics, Regulation and Legal Compliance, Artificial Intelligence, Legal Writing, Document Management, Ethical Standards And Conduct, Automation, Natural Language Processing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      10 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      V

      Voxy

      Intermediate English: Talking About Yourself

      Skills you'll gain: English Language, Verbal Communication Skills, Relationship Building, Interpersonal Communications, Social Skills, Professional Development, Language Learning, Oral Comprehension, Communication, Vocabulary, Personal Development, Grammar

      Intermediate · Course · 1 - 3 Months

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Manufacturing Industry 101

      Skills you'll gain: Manufacturing and Production, Manufacturing Operations, Manufacturing Processes, Production Planning, Production Management, Lean Manufacturing, Process Control, Quality Control, Supply Chain Management, Organizational Structure, Innovation, Collaboration, Adaptability, Communication

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      The Influence of Social Context on Health

      Skills you'll gain: Health Equity, Health Disparities, Social Determinants Of Health, Health Policy, Public Health, Economics, Policy, and Social Studies, Socioeconomics, Social Justice, Community Health, Stress Management, Health Care, Mental and Behavioral Health, Occupational Health, Psychology, Environmental Issue

      4.9
      Rating, 4.9 out of 5 stars
      ·
      8 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Human Health Risks, Health Equity, and Environmental Justice

      Skills you'll gain: Social Justice, Environmental Issue, Health Equity, Health Disparities, Environmental Policy, Social Determinants Of Health, Risk Management, Mitigation, Risk Analysis, Public Health, Health Assessment, Policy Development

      4.9
      Rating, 4.9 out of 5 stars
      ·
      20 reviews

      Beginner · Course · 1 - 4 Weeks

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    meta social media marketing capstone
    genai in social media marketing
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…272273274…404

    In summary, here are 10 of our most popular social media marketing courses

    • Use vídeos en sus posts de redes sociales con Canva: Coursera Project Network
    • Mixing and Completing Your Music Production: GRAMMY GO
    • Valuation and Financial Analysis For Startups Capstone: Yonsei University
    • Audience Demographics with Facebook Audience Insights : Coursera Project Network
    • Evaluación auténtica: Universidad Nacional Autónoma de México
    • Choosing a Facebook Post Type Based on Desired Engagement: Coursera Project Network
    • Fundamentos de Negócios: Fundação Instituto de Administração
    • Introduction to Generative AI in Legal: Coursera Instructor Network
    • Intermediate English: Talking About Yourself: Voxy
    • Manufacturing Industry 101: Coursera Instructor Network

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok