• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Brand Management

    Brand Management Courses Online

    Master brand management techniques for building and maintaining brand identity. Learn about brand positioning, equity, and communication strategies.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Brand Management Course Catalog

    • Status: Free Trial
      Free Trial
      I

      INSEAD

      Web3 and Blockchain in Global Commerce

      Skills you'll gain: Blockchain, Digital Assets, Financial Inclusion, Supply Chain, Governance, Supply Chain Management, Business Transformation, FinTech, Business Analysis, Market Opportunities, Competitive Analysis, Interoperability, Business Leadership, Strategic Partnership, Emerging Technologies, Strategic Leadership, Logistics, Market Analysis, Case Studies, E-Commerce

      4.7
      Rating, 4.7 out of 5 stars
      ·
      68 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      Interactive Brokers

      ESG Investing: Financial Decisions in Flux

      Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainable Development, Corporate Sustainability, Financial Services, Investment Management, Environmental Regulations, Financial Market, Investments, Sustainability Reporting, Sustainability Standards, Market Trend, Portfolio Management, Market Analysis, Business Ethics, Regulatory Compliance, Data Collection, Due Diligence, Big Data, Data Science, Risk Management

      4.5
      Rating, 4.5 out of 5 stars
      ·
      123 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      T

      Technical University of Munich (TUM)

      Basics of Cost Accounting: Product Costing

      Skills you'll gain: Cost Accounting, Management Accounting, Cost Management, Accounting, Product Planning, Resource Allocation, Depreciation, Production Process, Financial Accounting, Operating Expense

      4.6
      Rating, 4.6 out of 5 stars
      ·
      163 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Effective Marketing in the Global Marketplace

      Skills you'll gain: Target Audience, Marketing, Value Propositions, Global Marketing, Search Engine Optimization, Diversity Marketing, Content Marketing, Brand Strategy, Marketing Strategies, Marketing Analytics, Data-Driven Decision-Making, Social Media Marketing, Market Research, Consumer Behaviour

      4.8
      Rating, 4.8 out of 5 stars
      ·
      70 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Columbia University

      HI-FIVE: Health Informatics For Innovation, Value & Enrichment (Administrative/IT Perspective)

      Skills you'll gain: Value-Based Care, Health Informatics, Care Coordination, Analytics, Clinical Informatics, Health Care Administration, Data Analysis, Interoperability, Data Ethics, Health Care, Health Systems, Health Technology, Patient-centered Care, Patient Education and Support, Telehealth, Predictive Modeling

      4.7
      Rating, 4.7 out of 5 stars
      ·
      141 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      The Data Driven Manager

      Skills you'll gain: Sampling (Statistics), Statistical Hypothesis Testing, Data-Driven Decision-Making, Descriptive Statistics, Correlation Analysis, Data Analysis, Probability Distribution, Statistical Software, Statistics, Statistical Analysis, Estimation, R (Software), Data Visualization, Risk Analysis, Probability, Statistical Methods, R Programming, Return On Investment, Probability & Statistics, Problem Solving

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      38 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      B

      Blue Prism

      Blue Prism Foundation Training

      Skills you'll gain: Robotic Process Automation, Business Objects Framework, Business Process Automation, Process Flow Diagrams, Automation, Process Design, Workflow Management, Process Analysis, Process Development, Business Process, Process Validation, Release Management, Data Import/Export, Decision Making, Data Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      35 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      C

      CertNexus

      CertNexus Certified Artificial Intelligence Practitioner

      Skills you'll gain: Data Ethics, Applied Machine Learning, Unsupervised Learning, Random Forest Algorithm, Data Analysis, Regression Analysis, Responsible AI, Decision Tree Learning, Machine Learning Algorithms, Data Collection, Deep Learning, Workflow Management, MLOps (Machine Learning Operations), Statistical Analysis, Business Ethics, Compliance Management, Learning Strategies, Test Planning, Goal Setting, Productivity

      4.6
      Rating, 4.6 out of 5 stars
      ·
      281 reviews

      Intermediate · Professional Certificate · 3 - 6 Months

    • Status: Preview
      Preview
      H

      Hebrew University of Jerusalem

      Israel State and Society

      Skills you'll gain: Social Studies, Demography, Political Sciences, International Relations, Sociology, Anthropology, World History, Cultural Diversity, Governance, Economics, Conflict Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      380 reviews

      Beginner · Course · 3 - 6 Months

    • Status: Preview
      Preview
      U

      University of Copenhagen

      Scandinavian Film and Television

      Skills you'll gain: Electronic Media, Art History, Social Studies, Media and Communications, Cultural Diversity, European History, World History, Storytelling

      4.7
      Rating, 4.7 out of 5 stars
      ·
      603 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Estrategia de marketing

      Skills you'll gain: Marketing Planning, Consumer Behaviour, Survey Creation, Product Management, Market Research, Marketing Strategies, Product Lifecycle Management, Marketing Effectiveness, Data Analysis, Marketing Communications, Marketing, Business Planning, Data Collection, Product Strategy, Target Market, Market Analysis, Value Propositions, Strategic Marketing, Product Marketing, Market Data

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.2K reviews

      Beginner · Specialization · 3 - 6 Months

    • C

      Coursera Project Network

      Get Started with Facebook Ads Manager

      Skills you'll gain: Facebook, Advertising Campaigns, Account Management, Advertising, Social Media Management, Digital Advertising, User Accounts, Social Media, Social Media Marketing

      4.5
      Rating, 4.5 out of 5 stars
      ·
      83 reviews

      Beginner · Guided Project · Less Than 2 Hours

    Brand Management learners also search

    Brand Strategy
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    Business Statistics
    Change Management
    Business English
    1…266267268…795

    In summary, here are 10 of our most popular brand management courses

    • Web3 and Blockchain in Global Commerce: INSEAD
    • ESG Investing: Financial Decisions in Flux: Interactive Brokers
    • Basics of Cost Accounting: Product Costing: Technical University of Munich (TUM)
    • Effective Marketing in the Global Marketplace: Coursera Instructor Network
    • HI-FIVE: Health Informatics For Innovation, Value & Enrichment (Administrative/IT Perspective): Columbia University
    • The Data Driven Manager: University of Colorado Boulder
    • Blue Prism Foundation Training: Blue Prism
    • CertNexus Certified Artificial Intelligence Practitioner: CertNexus
    • Israel State and Society : Hebrew University of Jerusalem
    • Scandinavian Film and Television: University of Copenhagen

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok