• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Brand Management

    Brand Management Courses Online

    Master brand management techniques for building and maintaining brand identity. Learn about brand positioning, equity, and communication strategies.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Brand Management Course Catalog

    • C

      Coursera Project Network

      Introduction to Cost Accounting

      Skills you'll gain: Management Accounting, Cost Accounting, Operational Performance Management, Performance Management, Accounting, Cost Estimation, Cost Control, Product Knowledge, Product Strategy

      4.5
      Rating, 4.5 out of 5 stars
      ·
      200 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      I

      IBM

      Business Intelligence (BI) Essentials

      Skills you'll gain: Business Intelligence, Data-Driven Decision-Making, Data Mining, Business Analytics, Data Analysis, Statistical Visualization, Data Management, Data Visualization, Data Warehousing, Data Wrangling, Extract, Transform, Load, Data Visualization Software, Dashboard, Key Performance Indicators (KPIs)

      4.7
      Rating, 4.7 out of 5 stars
      ·
      361 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Developing Front-End Apps with React

      Skills you'll gain: React Redux, React.js, JavaScript Frameworks, Front-End Web Development, Full-Stack Web Development, UI Components, Web Applications, Web Development, Javascript, Event-Driven Programming, Cascading Style Sheets (CSS), Data Structures

      4.4
      Rating, 4.4 out of 5 stars
      ·
      722 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Essentials of Entrepreneurship: Thinking & Action

      Skills you'll gain: Business Planning, Feasibility Studies, Entrepreneurship, Market Opportunities, Innovation, New Business Development, Business Strategies, Ideation, Business Process, Financial Analysis, Business Operations, Marketing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2.9K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      W

      West Virginia University

      Forecasting, Budgeting, Territories, Evaluation and Legal/Ethical Issues

      Skills you'll gain: Sales Territory Management, Sales Management, Sales, Marketing Budgets, Business Ethics, Sales Strategy, Legal Risk, Forecasting, Budgeting, Performance Analysis, Pareto Chart, Market Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      58 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      ISC2

      Security Operations

      Skills you'll gain: Configuration Management, Cybersecurity, Computer Security Awareness Training, Data Security, Security Controls, Security Management, Event Monitoring, Encryption, Network Security, Continuous Monitoring, Cyber Security Policies, Security Strategy, System Monitoring, General Networking, Cryptography, Data Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      175 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado System

      Planning, Auditing and Maintaining Enterprise Systems

      Skills you'll gain: Contingency Planning, Disaster Recovery, Business Continuity Planning, Enterprise Application Management, Security Management, IT Management, System Monitoring, System Implementation, Cyber Security Policies, Enterprise Security, Compliance Auditing, Security Strategy, Systems Administration, Operating System Administration, Governance, Security Controls, Organizational Strategy, Patch Management, Continuous Monitoring, Information Systems Security

      4.7
      Rating, 4.7 out of 5 stars
      ·
      229 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      A

      Alberta Machine Intelligence Institute

      Machine Learning: Algorithms in the Real World

      Skills you'll gain: Supervised Learning, Feature Engineering, Responsible AI, Machine Learning Algorithms, Data Ethics, Applied Machine Learning, Data Quality, Data Processing, MLOps (Machine Learning Operations), Jupyter, Data Validation, Machine Learning, Business Operations, Data Cleansing, Product Lifecycle Management, Machine Learning Methods, Ethical Standards And Conduct, Classification And Regression Tree (CART), Test Data, Project Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.1K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      Generative AI for Leaders

      Skills you'll gain: Succession Planning, Business Writing, Generative AI, Meeting Facilitation, Organizational Leadership, Strategic Leadership, Business Leadership, Proposal Writing, Thought Leadership, Prompt Engineering, Human Resource Strategy, Business Transformation, Staff Management, Decision Making

      4.7
      Rating, 4.7 out of 5 stars
      ·
      559 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      UiPath

      Robotic Process Automation (RPA)

      Skills you'll gain: Robotic Process Automation, Data Manipulation, Email Automation, Web Scraping, User Interface (UI), Business Process Automation, Automation, UI Components, Test Automation, Workflow Management, Human Computer Interaction, User Interface (UI) Design, Excel Macros, Text Mining, Data Cleansing, Data Import/Export, Software Development Tools, Data Integration, Data Management, Microsoft Excel

      4.7
      Rating, 4.7 out of 5 stars
      ·
      500 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Microsoft Azure Fundamentals AZ-900 Exam Prep

      Skills you'll gain: Patch Management, Microsoft Azure, Cloud Management, Identity and Access Management, Cloud Infrastructure, Cloud Computing, Cloud Computing Architecture, Infrastructure As A Service (IaaS), Cloud Services, Disaster Recovery, Virtual Machines, Cloud Solutions, Kubernetes, Cloud Platforms, Role-Based Access Control (RBAC), Windows PowerShell, System Monitoring, Public Cloud, Infrastructure as Code (IaC), Cloud Security

      4.6
      Rating, 4.6 out of 5 stars
      ·
      105 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      B

      Board Infinity

      Advanced SHRM Competencies and Knowledge

      Skills you'll gain: Human Resources, Leadership Development, Talent Acquisition, Recruitment Strategies, Human Resource Strategy, HR Tech, Strategic Leadership, Organizational Effectiveness, Diversity Equity and Inclusion Initiatives, Communication, Human Resources Information System (HRIS), Labor Compliance, Talent Management, Workforce Planning, Team Building, Innovation, Change Management, Employee Onboarding, Decision Making

      3.7
      Rating, 3.7 out of 5 stars
      ·
      23 reviews

      Intermediate · Course · 1 - 4 Weeks

    Brand Management learners also search

    Brand Strategy
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    Business Statistics
    Change Management
    Business English
    1…249250251…796

    In summary, here are 10 of our most popular brand management courses

    • Introduction to Cost Accounting: Coursera Project Network
    • Business Intelligence (BI) Essentials: IBM
    • Developing Front-End Apps with React: IBM
    • Essentials of Entrepreneurship: Thinking & Action: University of California, Irvine
    • Forecasting, Budgeting, Territories, Evaluation and Legal/Ethical Issues: West Virginia University
    • Security Operations: ISC2
    • Planning, Auditing and Maintaining Enterprise Systems: University of Colorado System
    • Machine Learning: Algorithms in the Real World: Alberta Machine Intelligence Institute
    • Generative AI for Leaders: Vanderbilt University
    • Robotic Process Automation (RPA): UiPath

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Generative AI
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok