• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Pay Per Click Advertising
    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Results for "pay per click advertising"

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Business English: Marketing and Sales

      Skills you'll gain: Sales Presentations, Brainstorming, Selling Techniques, Marketing Communications, Business Correspondence, Advertising, Business Marketing, Promotional Strategies, Presentations, Consultative Selling, Persuasive Communication, Employee Surveys, Product Promotion, Communication Strategies, Vocabulary

      4.7
      Rating, 4.7 out of 5 stars
      ·
      684 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      Unilever

      Customer Understanding and Digital Marketing Channels

      Skills you'll gain: Customer Insights, Digital Marketing, Digital Advertising, Customer Analysis, Marketing Strategies, Customer experience strategy (CX), Marketing, Online Advertising, Strategic Marketing, Marketing Planning, Content Marketing, Social Media Marketing, Marketing Channel, Email Marketing, Target Audience, Persona Development, Marketing Analytics, Brand Marketing, Goal Setting, Smart Goals

      4.7
      Rating, 4.7 out of 5 stars
      ·
      222 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      P

      PwC

      Data Analysis and Presentation Skills: the PwC Approach

      Skills you'll gain: Analytics, Data Visualization, Business Analytics, Data Analysis, Microsoft PowerPoint, Data Presentation, Presentations, Excel Formulas, Data-Driven Decision-Making, Dashboard, Business Intelligence, Microsoft Excel, Customer Analysis, Data Visualization Software, Big Data, Data Storytelling, Target Audience, Business Consulting, Spreadsheet Software, Data Cleansing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      11K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Introducción al Marketing

      Skills you'll gain: Branding, Strategic Marketing, Marketing, Brand Management, Consumer Behaviour, Go To Market Strategy, Customer Insights, Marketing Strategy and Techniques, Marketing Communications, Customer experience strategy (CX), Market Analysis, Online Advertising, E-Commerce

      4.8
      Rating, 4.8 out of 5 stars
      ·
      272 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      T

      The University of Edinburgh

      Introduction to Philosophy

      Skills you'll gain: Liberal Arts, Political Sciences, Social Studies, Research, Science and Research, Psychology, Scientific Methods, Ethical Standards And Conduct

      4.7
      Rating, 4.7 out of 5 stars
      ·
      9.6K reviews

      Mixed · Course · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Michigan State University

      Photography Basics and Beyond: From Smartphone to DSLR

      Skills you'll gain: Design Elements And Principles, Photography, Photo Editing, Peer Review, Image Quality, Photo/Video Production and Technology, Digital Design, File Management, Adobe Creative Cloud, Creativity, Storytelling, Digital Publishing, Social Media, Content Creation, Copywriting, Information Privacy, Writing, Web Design and Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.6K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Digital Marketing Capstone

      Skills you'll gain: Keyword Research, Email Marketing, Digital Marketing, Campaign Management, Marketing Analytics, Online Advertising, Performance Analysis, Consumer Behaviour, Marketing Strategies, Key Performance Indicators (KPIs), Web Analytics and SEO, Search Engine Optimization, Web Content, Customer Analysis, Data Collection, Advertising Campaigns

      4.5
      Rating, 4.5 out of 5 stars
      ·
      602 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of Maryland, College Park

      Digital Marketing 2

      Skills you'll gain: Pay Per Click Advertising, Marketing Analytics, Search Engine Optimization, Analytics, Big Data, Google Analytics, Digital Marketing, Search Engine Marketing, Paid media, Web Analytics, Web Analytics and SEO, Online Advertising, Digital Advertising, Marketing Effectiveness, A/B Testing, Applied Machine Learning, Marketing Automation, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML)

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      R

      Rice University

      Business Statistics and Analysis

      Skills you'll gain: Statistical Hypothesis Testing, Microsoft Excel, Pivot Tables And Charts, Regression Analysis, Statistics, Descriptive Statistics, Probability & Statistics, Graphing, Spreadsheet Software, Probability Distribution, Business Analytics, Statistical Analysis, Statistical Modeling, Statistical Inference, Excel Formulas, Data Analysis, Data Presentation, Business Analysis, Statistical Methods, Sample Size Determination

      4.7
      Rating, 4.7 out of 5 stars
      ·
      13K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      R

      Real Madrid Graduate School Universidad Europea

      Fundamentos del Marketing Deportivo

      Skills you'll gain: Marketing Effectiveness, Marketing Analytics, Key Performance Indicators (KPIs), Marketing, Return On Investment, Digital Marketing, Marketing Strategy and Techniques, Consumer Behaviour, Branding, Customer Engagement, Advertising, Brand Management, Strategic Partnership, Sales Process, Price Negotiation, Data Analysis, Stakeholder Management, Public Relations, Emotional Intelligence, Creative Thinking

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Branding: The Creative Journey

      Skills you'll gain: Brand Strategy, Customer experience strategy (CX), Branding, Storytelling, Production Planning, Brand Awareness, Logo Design, Content Marketing, Target Audience, Advertising Campaigns, Target Market, Content Creation, Advertising, Marketing Design, Creative Design, Marketing Communications, Brand Management, Journalism, Creativity, Communication

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.7K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      U

      University of Virginia

      Marketing Analytics

      Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Marketing, Marketing Strategies, Regression Analysis, Data-Driven Decision-Making, Strategic Marketing, Brand Management, Resource Allocation, Customer Insights, Predictive Analytics, Advertising Campaigns, Statistical Analysis, A/B Testing, Consumer Behaviour, Return On Investment

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.4K reviews

      Beginner · Course · 1 - 3 Months

    1…181920…107

    In summary, here are 10 of our most popular pay per click advertising courses

    • Business English: Marketing and Sales: Arizona State University
    • Customer Understanding and Digital Marketing Channels: Unilever
    • Data Analysis and Presentation Skills: the PwC Approach: PwC
    • Introducción al Marketing: University of Pennsylvania
    • Introduction to Philosophy: The University of Edinburgh
    • Photography Basics and Beyond: From Smartphone to DSLR: Michigan State University
    • Digital Marketing Capstone: University of Illinois Urbana-Champaign
    • Digital Marketing 2: University of Maryland, College Park
    • Business Statistics and Analysis: Rice University
    • Fundamentos del Marketing Deportivo: Real Madrid Graduate School Universidad Europea

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Generative AI
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok