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Social Media Analytics Courses Online

Master social media analytics for marketing insights. Learn to analyze social media data to inform strategies and measure campaign success.

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Explore the Social Media Analytics Course Catalog

  • C

    Coursera Project Network

    Aprende a administrar contenido en Facebook Creator Studio

    Skills you'll gain: Social Media Management, Instagram, Facebook, Content Performance Analysis, Social Media, Content Management, Social Media Marketing, Content Creation, Scheduling, Social Media Strategy, Content Marketing, Paid media, Dashboard, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Meta

    Publicidad con Meta

    Skills you'll gain: Content Performance Analysis, Campaign Management, Performance Analysis, Social Media Campaigns, Marketing Budgets, Facebook, Advertising Campaigns, Performance Metric, Advertising, Online Advertising, Digital Advertising, Target Audience, Paid media, Social Media, Instagram, Social Media Marketing, Bidding, Budget Management, Scheduling

    4.9
    Rating, 4.9 out of 5 stars
    ·
    232 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Big Data, Artificial Intelligence, and Ethics

    Skills you'll gain: Data Ethics, Artificial Intelligence, Research, Natural Language Processing, Big Data, Artificial Intelligence and Machine Learning (AI/ML), Research Methodologies, Social Sciences, Responsible AI, Analytics, Machine Learning, Data Mining, Ethical Standards And Conduct, Algorithms

    4.6
    Rating, 4.6 out of 5 stars
    ·
    655 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Marketing en Redes Sociales Proyecto Final

    Skills you'll gain: Smart Goals, Target Audience, Campaign Management, Business Marketing, Social Media, Social Media Strategy, Social Media Campaigns, Marketing Strategies, Social Media Marketing, Key Performance Indicators (KPIs), Target Market, Content Strategy, Marketing Planning, Business Planning, Customer Analysis, User Feedback

    4.5
    Rating, 4.5 out of 5 stars
    ·
    100 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera Project Network

    How to Set Up Shop on Facebook Shops using Canva

    Skills you'll gain: Facebook, Customer experience improvement, Organizational Skills, Social Media, Social Media Management, Customer Engagement, Social Media Marketing, Photo Editing, E-Commerce, Customer Service, Product Knowledge, Marketing, Digital Marketing

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    GIS Data Formats, Design and Quality

    Skills you'll gain: Spatial Analysis, ArcGIS, Geographic Information Systems, Geospatial Mapping, Data Quality, Data Mapping, Data Modeling, Data Management, Data Storage, Data Sharing, Data Manipulation, Relational Databases, Query Languages, Analytics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.1K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Using AI & ChatGPT for Content: Strategy & SEO

    Skills you'll gain: Content Strategy, Search Engine Optimization, Content Creation, Keyword Research, Digital Content, Web Content, Content Marketing, Social Media Content, AI Product Strategy, Target Audience, ChatGPT, Video Production, Prompt Engineering, Workflow Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    PwC

    Problem Solving with Excel

    Skills you'll gain: Excel Formulas, Microsoft Excel, Data Cleansing, Spreadsheet Software, Data Validation, Data Analysis Software, Data Analysis, Statistical Analysis, Financial Analysis, Data Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    CertNexus

    CertNexus Certified Ethical Emerging Technologist

    Skills you'll gain: Crisis Management, Data Ethics, Governance, Business Ethics, Strategic Leadership, Responsible AI, Law, Regulation, and Compliance, Media Relations, Strategic Thinking, Communication Strategies, Business Leadership, Accountability, Ethical Standards And Conduct, Emerging Technologies, Organizational Leadership, Risk Management, Communication, Leadership, Learning Strategies, Test Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    589 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • C

    Coursera Project Network

    Create a business profile on Twitter

    Skills you'll gain: Social Media Management, Social Media, Social Media Marketing, Account Management

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    Unilever

    Customer Understanding and Digital Marketing Channels

    Skills you'll gain: Customer Insights, Digital Marketing, Digital Advertising, Customer Analysis, Marketing Strategies, Customer experience strategy (CX), Marketing, Online Advertising, Strategic Marketing, Marketing Planning, Content Marketing, Social Media Marketing, Marketing Channel, Email Marketing, Target Audience, Persona Development, Marketing Analytics, Brand Marketing, Goal Setting, Smart Goals

    4.7
    Rating, 4.7 out of 5 stars
    ·
    224 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Market Research

    Skills you'll gain: Surveys, Statistical Hypothesis Testing, Focus Group, Quantitative Research, Qualitative Research, Data Synthesis, Market Research, Proposal Writing, Data Storytelling, Statistical Analysis, Presentations, Discussion Facilitation, Marketing Analytics, Marketing, Research Methodologies, Data Analysis, Data Visualization Software, Market Analysis, Business Research, Data Collection

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.5K reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular social media analytics courses

  • Aprende a administrar contenido en Facebook Creator Studio: Coursera Project Network
  • Publicidad con Meta: Meta
  • Big Data, Artificial Intelligence, and Ethics: University of California, Davis
  • Marketing en Redes Sociales Proyecto Final: Tecnológico de Monterrey
  • How to Set Up Shop on Facebook Shops using Canva: Coursera Project Network
  • GIS Data Formats, Design and Quality: University of California, Davis
  • Using AI & ChatGPT for Content: Strategy & SEO: Skillshare
  • Problem Solving with Excel : PwC
  • CertNexus Certified Ethical Emerging Technologist: CertNexus
  • Create a business profile on Twitter: Coursera Project Network

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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