• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Search Engine Marketing

    Search Engine Marketing Courses Online

    Study search engine marketing (SEM) for digital advertising. Learn to create, manage, and optimize paid search campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Search Engine Marketing Course Catalog

    • G

      Google Cloud

      Getting Started with Redis and RediSearch

      Skills you'll gain: Redis, Data Import/Export, Query Languages, Data Maintenance, Google Cloud Platform, Docker (Software), NoSQL, Data Management, Database Administration

      4.4
      Rating, 4.4 out of 5 stars
      ·
      7 reviews

      Beginner · Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      C

      Codio

      C++: Data Structures and Algorithms

      Skills you'll gain: Computational Thinking, Algorithms, Graph Theory, Data Structures, C++ (Programming Language), Programming Principles, Computer Programming, Theoretical Computer Science, Object Oriented Programming (OOP)

      4.5
      Rating, 4.5 out of 5 stars
      ·
      13 reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      EDUCBA

      Introduction to SIEM (Splunk)

      Skills you'll gain: Security Information and Event Management (SIEM), Splunk, Threat Detection, System Monitoring, Cybersecurity, Event Monitoring, Continuous Monitoring, Incident Response, Data Analysis Software, Data Management, Real Time Data, Configuration Management, Software Installation, User Interface (UI)

      4.7
      Rating, 4.7 out of 5 stars
      ·
      190 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Salesforce Capstone: Organization Integration

      Skills you'll gain: Salesforce, Email Marketing, User Accounts, User Provisioning, Dashboard, Administration, Business Reporting, Collaborative Software, Data Maintenance, Data Cleansing, UI/UX Strategy, Application Deployment, Data Import/Export, Internal Communications, Data Management, Business Administration, Cloud Computing, Data Security, Automation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      26 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Universidad de los Andes

      Diseño de Videojuegos: Una introducción

      Skills you'll gain: Game Design, Video Game Development, Functional Specification, Unity Engine, Animation and Game Design, Conceptual Design, Software Design Documents, Interaction Design, Prototyping, C# (Programming Language), Creativity

      4.6
      Rating, 4.6 out of 5 stars
      ·
      149 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Technology & Entrepreneurship

      Skills you'll gain: Curiosity, Lean Methodologies, Design Thinking, Entrepreneurship, Commercialization, Innovation, Customer Analysis, Presentations, Creative Thinking, Target Audience, Customer Insights, Product Improvement, Market Opportunities, Technology Solutions, Team Oriented, Market Research, Ideation, Solution Design, Brainstorming, Business Research

      4.8
      Rating, 4.8 out of 5 stars
      ·
      76 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      I

      IIT Bombay

      Introduction to Tech Entrepreneurship

      Skills you'll gain: Entrepreneurial Finance, Go To Market Strategy, Value Propositions, Product Development, Business Modeling, Presentations, Entrepreneurship, Communication, Persona Development, Customer Analysis, Financial Statements, Business Strategy, Innovation, Technical Management, Market Research

      4.9
      Rating, 4.9 out of 5 stars
      ·
      100 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      C

      Coursera

      Creating Engaging Content for TikTok

      Skills you'll gain: TikTok, Social Media Content, Content Performance Analysis, Content Creation, Video Editing, Social Media, Social Media Marketing, Social Media Strategy, Storytelling, Drive Engagement, Content Strategy, Brand Awareness, User Accounts

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Universidad de Palermo

      Administración de las Tecnologías de la Información

      Skills you'll gain: Business Process Management, Business Process, IT Management, Business Process Improvement, Technical Management, Operations Management, Continuous Improvement Process, Information Technology, Information Systems, Business Operations, Enterprise Resource Planning, Quality Management, Customer Relationship Management, IT Infrastructure, Leadership and Management, Business Intelligence, Business Strategy

      4.8
      Rating, 4.8 out of 5 stars
      ·
      406 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      How to create Social Media graphics using Canva

      Skills you'll gain: Canva (Software), Design Elements And Principles, Graphic and Visual Design, Content Creation, Graphic and Visual Design Software, Design, Graphic Design, Photo Editing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      15 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Practical Guide to Navigating Professional Relationships

      Skills you'll gain: Business Writing, Writing, Verbal Communication Skills, Cultural Diversity, Empathy, Professional Development, Active Listening, Business Communication, Constructive Feedback, Diversity and Inclusion, Communication, Relationship Building, Public Speaking, Proactivity

      4.6
      Rating, 4.6 out of 5 stars
      ·
      57 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      تصميم تجربة المستخدم من Google

      Skills you'll gain: Adobe XD, Prototyping, User Experience Design, Usability Testing, UI/UX Research, Figma (Design Software), User Experience, Presentations, Responsive Web Design, Information Architecture, User Story, Storyboarding, User Research, Design, Design Research, Persona (User Experience), User Interface and User Experience (UI/UX) Design, Web Design, User Centered Design, Data Ethics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      145 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    Search Engine Marketing learners also search

    Marketing
    Digital Marketing
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    Marketing Strategy
    1…153154155…268

    In summary, here are 10 of our most popular search engine marketing courses

    • Getting Started with Redis and RediSearch: Google Cloud
    • C++: Data Structures and Algorithms: Codio
    • Introduction to SIEM (Splunk): EDUCBA
    • Salesforce Capstone: Organization Integration: University of California, Irvine
    • Diseño de Videojuegos: Una introducción: Universidad de los Andes
    • Technology & Entrepreneurship: Arizona State University
    • Introduction to Tech Entrepreneurship: IIT Bombay
    • Creating Engaging Content for TikTok: Coursera
    • Administración de las Tecnologías de la Información: Universidad de Palermo
    • How to create Social Media graphics using Canva: Coursera Project Network

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • Share your Coursera learning story

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok