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Marketing Fundamentals Courses Online

Explore marketing fundamentals for business growth. Learn about market analysis, targeting, positioning, and the marketing mix.

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Explore the Marketing Fundamentals Course Catalog

  • C

    Coursera Project Network

    Create a Business Marketing Brand Kit Using Canva

    Skills you'll gain: Canva (Software), Logo Design, Brand Marketing, Style Guides, Marketing Design, Brand Awareness, Branding, Marketing Materials, Marketing Collateral, Brand Management, Organizational Skills, Marketing, Graphic Design, Design, Business, Digital Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    924 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universidade de São Paulo

    Marketing Digital

    Skills you'll gain: Search Engine Marketing, Digital Marketing, Email Marketing, Google Ads, Marketing Strategies, Search Engine Optimization, Google Analytics, Online Advertising, A/B Testing, Pay Per Click Advertising, Advertising Campaigns, Web Analytics, Digital Advertising, Facebook, Campaign Management, Marketing Analytics, Return On Investment, Performance Measurement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.3K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Meta

    Marketing Analytics with Meta

    Skills you'll gain: A/B Testing, Marketing Analytics, Advertising Campaigns, Campaign Management, Data Presentation, Presentations, Marketing, Marketing Effectiveness, Social Media Campaigns, Advertising, Digital Advertising, Marketing Strategies, Social Media Marketing, Facebook, Data-Driven Decision-Making, Data Analysis, Brand Awareness, Key Performance Indicators (KPIs), Target Audience

    4.8
    Rating, 4.8 out of 5 stars
    ·
    243 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Storytelling in Branding and Content Marketing

    Skills you'll gain: Storytelling, Content Marketing, Brand Strategy, Content Creation, Branding, Marketing Communications, Social Media Content, Brand Awareness, Advertising, Content Strategy, Journalism, Customer Engagement, Presentations, Game Design, Target Audience

    4.4
    Rating, 4.4 out of 5 stars
    ·
    339 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera Project Network

    Small Business Marketing Using Facebook

    Skills you'll gain: Facebook, Marketing Analytics, Advertising, Digital Advertising, Social Media Content, Social Media Marketing, Social Media, Content Marketing, Scheduling, Target Audience, Social Media Management, Customer Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    255 reviews

    Mixed · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    G

    Goldman Sachs

    Digital Marketing Strategy with Goldman Sachs 10,000 Women

    Skills you'll gain: Social Media Campaigns, Social Media Marketing, Paid media, Digital Media Strategy, Online Advertising, Campaign Management, Search Engine Marketing, Digital Marketing, Pay Per Click Advertising, Marketing Strategy and Techniques, Owned Media, Marketing Planning, Earned Media, Content Marketing, Marketing Design, Analytics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    844 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera Project Network

    Building a Business Presence With Facebook Marketing

    Skills you'll gain: Facebook, Drive Engagement, Online Advertising, Advertising, Social Media Marketing, Social Media, Marketing, Customer Engagement, Social Media Management, Business Marketing, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.2K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Fundamentals of Management

    Skills you'll gain: Goal Setting, Smart Goals, Professional Networking, Business Management, Professional Development, Staff Management, Leadership and Management, Operations Management, People Management, Business Administration, Planning, Customer Relationship Management, Organizational Leadership, Organizational Strategy, Leadership, Change Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    3.9K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Attract and Engage Customers with Digital Marketing

    Skills you'll gain: Google Ads, Search Engine Optimization, Digital Marketing, Keyword Research, Target Audience, Search Engine Marketing, Pay Per Click Advertising, Marketing, Web Analytics and SEO, Marketing Strategies, Advertising, Customer Engagement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    7.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    AI in Digital Marketing

    Skills you'll gain: AI Personalization, Data Ethics, Digital Marketing, Marketing Strategies, Customer Engagement, Marketing Analytics, Content Marketing, Generative AI, Social Media Marketing, Customer experience improvement, Data-Driven Decision-Making, Responsible AI, Artificial Intelligence, Marketing Automation, Social Media, Customer Insights, Business Ethics, Predictive Analytics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    15 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Fundamentals of Immunology

    Skills you'll gain: Immunology, Public Health, Infectious Diseases, Anatomy, Preventative Care, Molecular Biology, Chronic Diseases, Physiology, Hematology, Medical Terminology, Oncology, Microbiology, Cell Biology, Biochemistry, Pathology, Drug Development, Diagnostic Tests, Pharmacology, Biology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.2K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    I

    Institut Mines-Télécom

    5G Network Fundamentals

    Skills you'll gain: Wireless Networks, Network Architecture, Software-Defined Networking, Network Planning And Design, Virtual Private Networks (VPN), Network Security, Service Oriented Architecture, Network Performance Management, Computer Networking, Emerging Technologies, Communication Systems, Network Protocols, Telecommunications, Cloud Computing Architecture, Mobile Security, Infrastructure Security, Encryption

    4.6
    Rating, 4.6 out of 5 stars
    ·
    108 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Create a Business Marketing Brand Kit Using Canva: Coursera Project Network
  • Marketing Digital: Universidade de São Paulo
  • Marketing Analytics with Meta: Meta
  • Storytelling in Branding and Content Marketing : IE Business School
  • Small Business Marketing Using Facebook: Coursera Project Network
  • Digital Marketing Strategy with Goldman Sachs 10,000 Women: Goldman Sachs
  • Building a Business Presence With Facebook Marketing: Coursera Project Network
  • Fundamentals of Management: University of California, Irvine
  • Attract and Engage Customers with Digital Marketing: Google
  • AI in Digital Marketing: University of Maryland, College Park

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