Electronic Media

Electronic Media is a category of media that utilizes electronic or digitized means to broadcast or communicate information. Coursera's Electronic Media catalogue teaches you about the various forms and platforms of electronic media such as television, radio, internet, social media, and digital advertising. You'll delve into the technical aspects of creating, managing, and distributing content through these platforms while also exploring the social, cultural, and economic impacts of electronic media in the digital age. Further, you'll learn about media laws and ethics, audience analysis, and strategies to effectively leverage electronic media for communication and marketing purposes. This skill is increasingly important in fields such as journalism, advertising, public relations, and digital marketing.