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    Explore content marketing strategies for attracting and engaging audiences. Learn to create, distribute, and measure effective content.

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    Explore the Content Marketing Course Catalog

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Educators

      Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Multimodal Prompts, ChatGPT, Generative AI, AI Personalization, Responsible AI, Data Ethics, OpenAI, Education Software and Technology, LLM Application, Anthropic Claude, Large Language Modeling, Learning Management Systems, Artificial Intelligence, Ethical Standards And Conduct, Content Creation, Information Privacy, Emerging Technologies, Virtual Environment

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.6K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI Fundamentals

      Skills you'll gain: Prompt Engineering, Generative AI, Prompt Engineering Tools, Generative Model Architectures, Multimodal Prompts, ChatGPT, Responsible AI, OpenAI, AI Product Strategy, Data Ethics, Large Language Modeling, LLM Application, Leadership and Management, Strategic Leadership, Risking, Business Ethics, Legal Risk, Business Development, Deep Learning, Content Creation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      9K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Data Analysts

      Skills you'll gain: Prompt Engineering, Prompt Patterns, Prompt Engineering Tools, Generative AI, Multimodal Prompts, ChatGPT, Data Storytelling, OpenAI, LLM Application, Data Analysis, Analytical Skills, Interactive Data Visualization, Dashboard, Large Language Modeling, Data Ethics, Responsible AI, Data Visualization Software, Python Programming, Query Languages, Content Creation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.7K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Data Scientists

      Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Multimodal Prompts, ChatGPT, Generative AI, Exploratory Data Analysis, Data Ethics, OpenAI, Feature Engineering, Predictive Modeling, LLM Application, Responsible AI, Large Language Modeling, Data Science, Data Synthesis, Data Analysis, Data Visualization Software, Content Creation, Machine Learning, Virtual Environment

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.8K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Product Owners

      Skills you'll gain: Prompt Engineering, AI Product Strategy, Prompt Engineering Tools, Multimodal Prompts, ChatGPT, Responsible AI, Generative AI, Google Gemini, OpenAI, Product Management, LLM Application, Large Language Modeling, Artificial Intelligence, Product Development, Content Creation, Stakeholder Engagement, Virtual Environment

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.6K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      ChatGPT: Master Free AI Tools to Supercharge Productivity

      Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Generative AI, LLM Application, Productivity, AI Personalization, OpenAI, Artificial Intelligence, Personalized Service, Large Language Modeling, Responsible AI, Artificial Intelligence and Machine Learning (AI/ML), Anthropic Claude, Expense Management, Creative Thinking, Productivity Software, Communication, Planning, Marketing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      7.3K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Digital Marketing Strategy: Navigating Emerging Media and AI

      Skills you'll gain: Customer experience strategy (CX), Strategic Communication, Marketing Communications, Digital Media Strategy, Marketing Analytics, Digital Marketing, Marketing Channel, Data-Driven Decision-Making, Marketing Strategy and Techniques, Integrated Marketing Communications, Personalized Service, Consumer Behaviour, Data Ethics, Social Media, Emerging Technologies, Artificial Intelligence, Augmented Reality

      Build toward a degree

      4.4
      Rating, 4.4 out of 5 stars
      ·
      2.9K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Human Resources (HR) Professionals

      Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Multimodal Prompts, ChatGPT, Generative AI, Responsible AI, HR Tech, Human Resources Management and Planning, OpenAI, Human Resources, Workforce Planning, Human Resource Strategy, Data Ethics, LLM Application, Large Language Modeling, Artificial Intelligence, Data-Driven Decision-Making, Employee Engagement, Content Creation, Recruitment

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.7K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Customer Support

      Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Multimodal Prompts, ChatGPT, Generative AI, Standard Operating Procedure, Customer Support, OpenAI, LLM Application, Product Support, AI Personalization, Customer Analysis, Personalized Service, Responsible AI, Large Language Modeling, Customer experience improvement, Data Ethics, Customer Insights, Automation, Content Creation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.6K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Preview
      Preview
      S

      S.P. Jain Institute of Management and Research

      Marketing Management

      Skills you'll gain: Product Strategy, Strategic Marketing, Marketing Management, Marketing Strategies, Consumer Behaviour, Target Market, Marketing Planning, Product Lifecycle Management, Integrated Marketing Communications, Marketing Analytics, Brand Strategy, Marketing Channel, Brand Management, Market Analysis, Communication Strategies, Value Propositions

      4.7
      Rating, 4.7 out of 5 stars
      ·
      25 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Business Intelligence (BI) Analysts

      Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Multimodal Prompts, ChatGPT, Generative AI, Interactive Data Visualization, Business Intelligence, Data Presentation, Infographics, Data Visualization, OpenAI, Dashboard, Data Storytelling, LLM Application, Data Visualization Software, Large Language Modeling, Artificial Intelligence, SQL, Data Analysis, Content Creation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.6K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Mobile App Developers

      Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Multimodal Prompts, ChatGPT, Generative AI, Large Language Modeling, Responsible AI, AI Personalization, Mobile Development, OpenAI, Anthropic Claude, Artificial Intelligence, Software Development Tools, Software Testing, Apple iOS, AI Product Strategy, Test Automation, LLM Application, Software Development, Machine Learning Methods

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.7K reviews

      Advanced · Specialization · 1 - 3 Months

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    1…121314…282

    In summary, here are 10 of our most popular content marketing courses

    • Generative AI for Educators: IBM
    • Generative AI Fundamentals: IBM
    • Generative AI for Data Analysts: IBM
    • Generative AI for Data Scientists: IBM
    • Generative AI for Product Owners: IBM
    • ChatGPT: Master Free AI Tools to Supercharge Productivity: Vanderbilt University
    • Digital Marketing Strategy: Navigating Emerging Media and AI: University of Illinois Urbana-Champaign
    • Generative AI for Human Resources (HR) Professionals: IBM
    • Generative AI for Customer Support: IBM
    • Marketing Management: S.P. Jain Institute of Management and Research

    Skills you can learn in Marketing

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    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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