• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • A B Testing

    A/B Testing Courses Online

    Learn A/B testing to optimize web performance and marketing strategies. Understand statistical methods for experiment analysis.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the A/B Testing Course Catalog

    • Status: Free Trial
      Free Trial
      K

      Kennesaw State University

      DFSS for the 6 σ Black Belt

      Skills you'll gain: Process Improvement, Six Sigma Methodology, Lean Six Sigma, Knowledge Transfer, Continuous Improvement Process, Lean Manufacturing, Quality Management, Product Design, Statistical Methods, Design and Product, Probability & Statistics

      4.3
      Rating, 4.3 out of 5 stars
      ·
      38 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Assess for Success: Marketing Analytics and Measurement

      Skills you'll gain: Media Planning, Spreadsheet Software, A/B Testing, Return On Investment, Marketing Analytics, Key Performance Indicators (KPIs), Google Analytics, Pivot Tables And Charts, Performance Measurement, Digital Marketing, Data Presentation, Data Visualization, Google Ads, Marketing Budgets, Marketing, Web Analytics and SEO, Data Analysis, Stakeholder Communications

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2.2K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Minnesota

      Nursing Informatics Training and Education

      Skills you'll gain: Nursing Administration, Health Informatics, Education and Training, Clinical Informatics, Clinical Leadership, Nurse Education, Learning Management Systems

      4.8
      Rating, 4.8 out of 5 stars
      ·
      98 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free
      Free
      J

      Johns Hopkins University

      The People, Power, and Pride of Public Health

      Skills you'll gain: Public Health, Community Health, Health Policy, Public Health and Disease Prevention, Health Promotion, Media and Communications, Infectious Diseases, Advocacy, Data Collection, Injury Prevention, Nutrition and Diet, Child Health

      4.7
      Rating, 4.7 out of 5 stars
      ·
      248 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California San Diego

      Comparing Genes, Proteins, and Genomes (Bioinformatics III)

      Skills you'll gain: Bioinformatics, Molecular Biology, Computational Thinking, Computer Programming Tools, Graph Theory, Python Programming, Biology

      4.7
      Rating, 4.7 out of 5 stars
      ·
      136 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Preview
      Preview
      G

      Georgia Institute of Technology

      Introduction to User Experience Design

      Skills you'll gain: User Experience Design, Prototyping, User Centered Design, Usability, Requirements Analysis, UI/UX Research, Interaction Design, User Interface (UI) Design, Usability Testing, User Research

      4.6
      Rating, 4.6 out of 5 stars
      ·
      8.9K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      V

      Voxy

      Low Intermediate English: Planning & Organization

      Skills you'll gain: Organizational Skills, Planning, Productivity, Calendar Management, English Language, Vocabulary, Social Skills, Time Management, Language Learning, Language Competency, Verbal Communication Skills, Grammar, Oral Comprehension, Communication

      5
      Rating, 5 out of 5 stars
      ·
      22 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      P

      Pontificia Universidad Católica de Chile

      Formación docente basada en la práctica para desarrollar habilidades del siglo XXI

      Skills you'll gain: Discussion Facilitation, Education Software and Technology, Pedagogy, Education and Training, Teaching, Student Engagement, Learning Management Systems, Course Development, Training Programs, Classroom Management, Instructional Strategies, Student-Centred Learning, Curriculum Development, Social Justice, Innovation, Instructional and Curriculum Design, Collaboration

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.2K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Wharton Business and Financial Modeling Capstone

      Skills you'll gain: Portfolio Management, Financial Modeling, Presentations, Microsoft PowerPoint, Investment Management, Business Modeling, Data Modeling, Quantitative Research, Business Analytics, Risk Modeling, Microsoft Excel, Financial Analysis, Regression Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      514 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Online Advertising & Social Media

      Skills you'll gain: Online Advertising, Data Presentation, Data Visualization, Digital Advertising, Advertising, Analytics, Big Data, Social Media Strategy, Social Media, Data Ethics, Marketing, Social Media Marketing, Data-Driven Decision-Making, Business Analytics, Advertising Campaigns, Return On Investment, Descriptive Analytics, Law, Regulation, and Compliance, Trend Analysis, Customer Engagement

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Glasgow

      Intellectual Autonomy

      Skills you'll gain: Critical Thinking, Analytical Skills, Research, Behavioral Economics, Persuasive Communication, Ethical Standards And Conduct, Artificial Intelligence, Human Learning, Psychology

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California San Diego

      Genome Assembly Programming Challenge

      Skills you'll gain: Bioinformatics, Epidemiology, Graph Theory, Infectious Diseases, Program Development, Molecular Biology, Computational Thinking, Algorithms, Software Development

      4.5
      Rating, 4.5 out of 5 stars
      ·
      346 reviews

      Advanced · Course · 1 - 4 Weeks

    A/B Testing learners also search

    ETL Testing
    Pen Testing
    Usability Testing
    Advanced Pen Testing
    Performance Management
    Systems Engineering
    Computing
    Parallel Programming
    1…111112113…834

    In summary, here are 10 of our most popular a/b testing courses

    • DFSS for the 6 σ Black Belt: Kennesaw State University
    • Assess for Success: Marketing Analytics and Measurement: Google
    • Nursing Informatics Training and Education: University of Minnesota
    • The People, Power, and Pride of Public Health: Johns Hopkins University
    • Comparing Genes, Proteins, and Genomes (Bioinformatics III): University of California San Diego
    • Introduction to User Experience Design : Georgia Institute of Technology
    • Low Intermediate English: Planning & Organization: Voxy
    • Formación docente basada en la práctica para desarrollar habilidades del siglo XXI: Pontificia Universidad Católica de Chile
    • Wharton Business and Financial Modeling Capstone: University of Pennsylvania
    • Online Advertising & Social Media: University of Maryland, College Park

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • Share your Coursera learning story

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok