• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Automation

    Marketing Automation Courses Online

    Master marketing automation for efficient campaign management. Learn to use tools and strategies to automate marketing processes and improve ROI.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Automation Course Catalog

    • Status: Preview
      Preview
      U

      University of Geneva

      International Organizations Management

      Skills you'll gain: International Relations, Leadership and Management, Strategic Partnership, Marketing, Fundraising, Leadership, Governance, Public Policies, Business, Organizational Strategy, Organizational Structure, Diplomacy, World History

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Fundamentos de la publicidad en redes sociales

      Skills you'll gain: Paid media, Online Advertising, Social Media Campaigns, Marketing Materials, Digital Advertising, Advertising, Advertising Campaigns, Instagram, Social Media, Facebook, Content Creation, Social Media Marketing, General Data Protection Regulation (GDPR), Copywriting, Information Privacy, Target Audience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      207 reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Preview
      Preview
      L

      LearnQuest

      Foundations of No-Code AI for Real-World Applications

      Skills you'll gain: Data Ethics, No-Code Development, Data Cleansing, Artificial Intelligence, Data Processing, Business Solutions, Machine Learning, Business Metrics, Data Storytelling, Usability, User Experience Design, Application Design, Generative AI, Business Analytics, Application Deployment, Scalability, Data Validation, Dashboard, Compliance Management, Automation

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Inglés Empresarial

      Skills you'll gain: Business Ethics, Sales Presentations, Meeting Facilitation, Graphic Design, English Language, Brainstorming, Negotiation, Purchasing, Verbal Communication Skills, Business Writing, Presentations, Product Planning, Telephone Skills, Business Communication, Advertising, Business Correspondence, Business Planning, Financial Analysis, Communication, Marketing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.1K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Channel Management and Retailing

      Skills you'll gain: Retail Management, Marketing Channel, Merchandising, Conflict Management, Market Opportunities, Retail Sales, Supply Chain, E-Commerce, Market Dynamics, Vendor Relationship Management, Cross-Channel Marketing, Growth Strategies, Supply Chain Planning, Promotional Strategies, Company, Product, and Service Knowledge, Strategic Partnership, Consumer Behaviour, Customer experience strategy (CX)

      4.5
      Rating, 4.5 out of 5 stars
      ·
      1.1K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      Modern Robotics: Mechanics, Planning, and Control

      Skills you'll gain: Machine Controls, Control Systems, Automation Engineering, Mathematical Modeling, Mathematical Software, Simulation and Simulation Software, Engineering Calculations, Engineering, Mechanics, Mechanical Engineering, Artificial Intelligence, Applied Mathematics, Engineering Analysis, Automation, Virtual Environment, Robotic Process Automation, Torque (Physics), Graph Theory, Matlab, Numerical Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.2K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      R

      Rutgers the State University of New Jersey

      Global Procurement and Sourcing

      Skills you'll gain: Strategic Sourcing, Supplier Management, Procurement, Supplier Relationship Management, Supplier Performance Management, Negotiation, Vendor Management, Contract Negotiation, Request For Quotation (RFQ), Case Studies, Stakeholder Management, Contract Management, Purchasing, Market Analysis, Request for Proposal, Competitive Analysis, Risk Management, Supply Chain Management, Supply Management, Business Ethics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.5K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Requerimientos, planeación, ejecución y medición de estrategias para redes sociales

      Skills you'll gain: Social Media Strategy, Social Media, Social Media Marketing, Social Media Campaigns, Media Strategy, Content Marketing, Marketing Strategies, Campaign Management, Plan Execution, Content Creation, Marketing, Customer Engagement, Communication Strategies, Goal Setting

      4.5
      Rating, 4.5 out of 5 stars
      ·
      528 reviews

      Mixed · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Crafting Personalized Content with Gen AI: Create a Campaign

      Skills you'll gain: Prompt Engineering, AI Personalization, Target Audience, Marketing Materials, ChatGPT, Customer Insights, Generative AI, Marketing Analytics, Email Marketing, Social Media Campaigns, Content Creation, Social Media Content

      4.3
      Rating, 4.3 out of 5 stars
      ·
      12 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      D

      Duke University

      Python Essentials for MLOps

      Skills you'll gain: Pandas (Python Package), MLOps (Machine Learning Operations), NumPy, Data Manipulation, Software Testing, Data Import/Export, Test Automation, Python Programming, Debugging, Data Structures, Machine Learning, Object Oriented Programming (OOP), Scripting, Program Development, Numerical Analysis, Application Programming Interface (API), Command-Line Interface

      4.3
      Rating, 4.3 out of 5 stars
      ·
      299 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Excel Skills for Business: Advanced

      Skills you'll gain: Dashboard, Microsoft Excel, Excel Formulas, Spreadsheet Software, Data Analysis Expressions (DAX), Data Cleansing, Business Intelligence Software, Data Validation, Financial Modeling, Data Visualization, Loans, Depreciation, Automation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.1K reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      D

      DeepLearning.AI

      Generative AI for Software Development

      Skills you'll gain: Prompt Engineering, Large Language Modeling, Database Design, LLM Application, Software Documentation, Software Design Patterns, Databases, Test Automation, Collaborative Software, Software Testing, Application Design, Technical Documentation, Generative AI, Database Management, Software Design, Code Review, Software Architecture, Software Engineering, Software Development, Machine Learning

      4.6
      Rating, 4.6 out of 5 stars
      ·
      667 reviews

      Beginner · Professional Certificate · 1 - 3 Months

    Marketing Automation learners also search

    Marketing Management
    Product Marketing
    Business
    Business Management
    Management
    Business Development
    Operations Management
    Project Management
    1…626364…271

    In summary, here are 10 of our most popular marketing automation courses

    • International Organizations Management : University of Geneva
    • Fundamentos de la publicidad en redes sociales: Meta
    • Foundations of No-Code AI for Real-World Applications: LearnQuest
    • Inglés Empresarial: Arizona State University
    • Channel Management and Retailing : IE Business School
    • Modern Robotics: Mechanics, Planning, and Control: Northwestern University
    • Global Procurement and Sourcing: Rutgers the State University of New Jersey
    • Requerimientos, planeación, ejecución y medición de estrategias para redes sociales: Tecnológico de Monterrey
    • Crafting Personalized Content with Gen AI: Create a Campaign: Coursera Project Network
    • Python Essentials for MLOps: Duke University

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • Share your Coursera learning story

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok