• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Preview
      Preview
      U

      University of Michigan

      Persone, tecnologia e futuro della mobilità

      Skills you'll gain: Automation, Interactive Learning, Social Sciences, Economics, Policy, and Social Studies, Electric Power Systems, Augmented and Virtual Reality (AR/VR), Sustainable Systems, Transportation Operations, Policy Analysis, Technology Roadmaps, Emerging Technologies, Sustainable Technologies, Health Equity, Environmental Issue, Socioeconomics, Social Justice, Climate Change Mitigation

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      Facebook Growth: Boost Your Engagement

      Skills you'll gain: Facebook, Social Media Content, Social Media Management, Content Strategy, Social Media Marketing, Social Media Strategy, Drive Engagement, Live Streaming, Social Media Campaigns, Content Management, Community Development, Content Creation, Scheduling

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Ищем популярные ключевые слова и хэштеги в Twitter

      Skills you'll gain: Keyword Research, Social Media Marketing, Social Media, Social Media Strategy, Regional Sales, Market Trend, Trend Analysis

      Beginner · Guided Project · Less Than 2 Hours

    • P

      Packt

      Make Apps with ChatGPT and Generative AI

      Skills you'll gain: Prompt Engineering, ChatGPT, No-Code Development, OpenAI, LLM Application, Generative AI, Microsoft Power Platform, Application Programming Interface (API), Email Automation, Application Development, Microsoft Power Automate/Flow, Serverless Computing, Microsoft Azure, Microsoft Outlook, Email Marketing

      Intermediate · Course · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Lean Enterprise Framework: Transform the Business Model

      Skills you'll gain: Innovation, New Product Development, Design Thinking, Product Development, Product Management, Business Modeling, Product Strategy, Customer experience strategy (CX), Product Marketing, Key Performance Indicators (KPIs), Value Propositions, Performance Measurement, Portfolio Management, Customer Insights, Business Metrics, Customer experience improvement, Business Strategy, Lean Methodologies

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Erstellen Sie eine Facebook Anzeige von Ihrer Seite

      Skills you'll gain: Facebook, Billing, Target Audience, Advertising Campaigns, Budget Management, Online Advertising, Advertising, Digital Advertising, Paid media, Social Media Campaigns, Marketing, Campaign Management, Social Media Marketing, Social Work

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      U

      UBITS

      Diseña una propuesta de valor efectiva

      Skills you'll gain: Value Propositions, Business Strategy, Business Marketing, Strategic Communication, Product Knowledge, Target Market, Market Opportunities, Competitive Analysis, Customer Analysis

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      B

      Board Infinity

      AI-Driven Attribution Testing

      Skills you'll gain: A/B Testing, Responsible AI, Case Studies, Artificial Intelligence, Statistical Modeling, Marketing Effectiveness, Ethical Standards And Conduct, Strategic Planning, Marketing Analytics, Business Ethics, Predictive Modeling, Trend Analysis, Applied Machine Learning

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Lausanne

      HEALTHY URBAN SYSTEMS - PART 2 : Theories, models and tools

      Skills you'll gain: Systems Thinking, Health Systems, Health Policy, Public Health, Systems Analysis, Predictive Modeling, Social Determinants Of Health

      Intermediate · Course · 1 - 3 Months

    • S

      SAE Institute México

      Bulletproof 3. Communication Surgery

      Skills you'll gain: Active Listening, Empathy, Interpersonal Communications, Verbal Communication Skills, Non-Verbal Communication, Social Skills, Communication, Resilience, Composure, Overcoming Obstacles

      Advanced · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Configurer des cartes-cadeaux numériques pour votre entreprise sur Facebook

      Skills you'll gain: Facebook, Promotional Strategies, Marketing Strategies, Product Promotion, Driving engagement, Social Media, Social Media Marketing, Digital Assets, E-Commerce, Business Process Management

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Créer du contenu marketing pour LinkedIn avec Visme

      Skills you'll gain: Graphic Design, Marketing Design, LinkedIn, Marketing Materials, Promotional Materials, Content Creation, Social Media Content, User Accounts, Data Visualization, Digital Content, Professional Development, Digital Marketing

      Beginner · Guided Project · Less Than 2 Hours

    Searches related to social media marketing

    meta social media marketing
    introduction to social media marketing
    social media marketing in practice
    meta social media marketing capstone
    genai in social media marketing
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…380381382…405

    In summary, here are 10 of our most popular social media marketing courses

    • Persone, tecnologia e futuro della mobilità: University of Michigan
    • Facebook Growth: Boost Your Engagement: Coursera
    • Ищем популярные ключевые слова и хэштеги в Twitter: Coursera Project Network
    • Make Apps with ChatGPT and Generative AI: Packt
    • Lean Enterprise Framework: Transform the Business Model: University of Maryland, College Park
    • Erstellen Sie eine Facebook Anzeige von Ihrer Seite: Coursera Project Network
    • Diseña una propuesta de valor efectiva: UBITS
    • AI-Driven Attribution Testing: Board Infinity
    • HEALTHY URBAN SYSTEMS - PART 2 : Theories, models and tools : University of Lausanne
    • Bulletproof 3. Communication Surgery: SAE Institute México

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok