• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Strategy Course Catalog

    • Status: Free Trial
      Free Trial
      A

      Advancing Women in Tech

      Real-World Cloud Product Management

      Skills you'll gain: Amazon Web Services, Cloud Computing, Amazon S3, Cloud Storage, Technical Product Management, Cloud Services, Cloud Security, Cloud Infrastructure, Amazon Elastic Compute Cloud, AWS Identity and Access Management (IAM), Amazon DynamoDB, Cloud Computing Architecture, AWS CloudFormation, Network Architecture, Amazon Redshift, Data Security, Databases, Innovation, Technical Support, Product Management

      Build toward a degree

      4.5
      Rating, 4.5 out of 5 stars
      ·
      90 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      L

      LearnQuest

      Strategic Edge Security Management

      Skills you'll gain: Continuous Monitoring, Security Management, Security Strategy, Risk Management Framework, Cyber Risk, Threat Management, Cyber Security Strategy, System Monitoring, Cloud Security, Computer Security Incident Management, Security Controls, Cyber Security Assessment, Incident Response, Risk Analysis, Cloud Standards, Scalability

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Maryland, College Park

      New Map for Product Managers: Rulesets for Global Business

      Skills you'll gain: Global Marketing, International Relations, International Finance, Cultural Sensitivity, Business Risk Management, Market Dynamics, Economics, Business Strategy, Political Sciences, Supply Chain Management, Market Analysis, Brand Management

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      إنشاء صفحة لنكدين إحترافية

      Skills you'll gain: LinkedIn, Professional Networking, Dashboard, Social Media, Relationship Building, Professionalism

      4.5
      Rating, 4.5 out of 5 stars
      ·
      64 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      YouTube Planning: Manage Content Like a Pro

      Skills you'll gain: Content Development and Management, Content Performance Analysis, Content Strategy, Target Audience, Production Planning, Scheduling, Project Planning, Content Marketing, Media Planning, Content Management, Production Schedule, Driving engagement, Organizational Skills, Workflow Management, AI Product Strategy, Information Architecture, Marketing Channel

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Introdução aos Sistemas de Informação para Negócios

      Skills you'll gain: Digital Transformation, IT Service Management, Information Technology Infrastructure Library, Service Management, Interoperability, Business Transformation, Data Strategy, DevOps, Information Systems Security, Cybersecurity, Systems Integration, Innovation, Application Programming Interface (API), Service Design, Service Level, Organizational Strategy, Mobile Banking, Social Media, E-Commerce, Organizational Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      71 reviews

      Beginner · Specialization · 3 - 6 Months

    • C

      Coursera Project Network

      Comment créer un entonnoir avec Facebook Analytics

      Skills you'll gain: Facebook, Sales Process, Social Media, Lead Generation, Marketing Analytics, Sales, Marketing Channel, E-Commerce, Marketing, Growth Strategies, Business

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      B

      Board Infinity

      Advanced SHRM Competencies and Knowledge

      Skills you'll gain: Human Resources, Leadership Development, Talent Acquisition, Recruitment Strategies, Human Resource Strategy, HR Tech, Strategic Leadership, Organizational Effectiveness, Diversity Equity and Inclusion Initiatives, Communication, Human Resources Information System (HRIS), Labor Compliance, Talent Management, Workforce Planning, Team Building, Innovation, Change Management, Employee Onboarding, Decision Making

      3.8
      Rating, 3.8 out of 5 stars
      ·
      24 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      J

      Johns Hopkins University

      Trustworthy AI: Managing Bias, Ethics, and Accountability

      Skills you'll gain: Responsible AI, Data Ethics, Risking, Artificial Intelligence, Machine Learning, AI Product Strategy, Ethical Standards And Conduct, Case Studies, Legal Risk, Law, Regulation, and Compliance, Data-Driven Decision-Making, Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      9 reviews

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Ищем популярные ключевые слова и хэштеги в Twitter

      Skills you'll gain: Keyword Research, Social Media Marketing, Social Media, Social Media Strategy, Regional Sales, Market Trend, Trend Analysis

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Create a buyer persona diagram for businesses with Creately

      Skills you'll gain: Persona Development, User Accounts, Target Audience, Business Modeling, Graphic Design, Collaborative Software, Productivity Software, Market Analysis

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      I

      IBM

      IBM Data Privacy for Information Architecture

      Skills you'll gain: Information Privacy, Data Governance, Law, Regulation, and Compliance, Personally Identifiable Information, Data Security, Data Management, Data Architecture, Data Strategy, Metadata Management

      4.5
      Rating, 4.5 out of 5 stars
      ·
      48 reviews

      Mixed · Course · 1 - 3 Months

    Marketing Strategy learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…227228229…329

    In summary, here are 10 of our most popular marketing strategy courses

    • Real-World Cloud Product Management: Advancing Women in Tech
    • Strategic Edge Security Management: LearnQuest
    • New Map for Product Managers: Rulesets for Global Business: University of Maryland, College Park
    • إنشاء صفحة لنكدين إحترافية: Coursera Project Network
    • YouTube Planning: Manage Content Like a Pro: Coursera
    • Introdução aos Sistemas de Informação para Negócios: Fundação Instituto de Administração
    • Comment créer un entonnoir avec Facebook Analytics: Coursera Project Network
    • Advanced SHRM Competencies and Knowledge: Board Infinity
    • Trustworthy AI: Managing Bias, Ethics, and Accountability: Johns Hopkins University
    • Ищем популярные ключевые слова и хэштеги в Twitter: Coursera Project Network

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok