• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
Log In
Join for Free
Coursera
  • Browse
  • Marketing Automation

Marketing Automation Courses Online

Master marketing automation for efficient campaign management. Learn to use tools and strategies to automate marketing processes and improve ROI.

Skip to search results

Filter by

Subject
Required
 *

Language
Required
 *

The language used throughout the course, in both instruction and assessments.

Learning Product
Required
 *

Build job-relevant skills in under 2 hours with hands-on tutorials.
Learn from top instructors with graded assignments, videos, and discussion forums.
Learn a new tool or skill in an interactive, hands-on environment.
Get in-depth knowledge of a subject by completing a series of courses and projects.
Earn career credentials from industry leaders that demonstrate your expertise.
Earn career credentials while taking courses that count towards your Master’s degree.
Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
Earn a university-issued career credential in a flexible, interactive format.
Graduate level learning within reach.

Level
Required
 *

Duration
Required
 *

Skills
Required
 *

Subtitles
Required
 *

Educator
Required
 *

Explore the Marketing Automation Course Catalog

  • C

    Coursera Project Network

    How to Innovate with the Strategy Canvas for Competitiveness

    Skills you'll gain: Business Strategy, Strategic Thinking, Value Propositions, Competitive Analysis, Entrepreneurship, New Business Development, Market Research, Innovation, Strategic Planning, Organizational Strategy, Spreadsheet Software, Leadership

    4.4
    Rating, 4.4 out of 5 stars
    ·
    14 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    H

    HubSpot Academy

    تمكين المبيعات

    Skills you'll gain: Sales Enablement, Persona Development, Technical Sales, Sales Training, Sales Strategy, Lead Generation, Target Audience, Sales, Sales Process, Customer Success Management, Marketing Materials, Content Strategy, Business Writing, Communication Strategies, Meeting Facilitation, Service Level Agreement

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Lean Enterprise Framework: Transform the Business Model

    Skills you'll gain: Innovation, New Product Development, Design Thinking, Product Development, Product Management, Business Modeling, Product Strategy, Customer experience strategy (CX), Product Marketing, Key Performance Indicators (KPIs), Value Propositions, Performance Measurement, Portfolio Management, Customer Insights, Business Metrics, Customer experience improvement, Business Strategy, Lean Methodologies

    Beginner · Course · 1 - 3 Months

  • C

    Coursera Project Network

    Cómo empezar con Facebook Creator Studio

    Skills you'll gain: Facebook, Social Media Management, Social Media, Social Media Marketing, Content Development and Management, Content Creation, Content Performance Analysis

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    B

    Board Infinity

    Build Real-world Projects Using Replit and Ghostwriter

    Skills you'll gain: Collaborative Software, Integrated Development Environments, Program Development, Debugging, Development Environment, Technical Writing, Generative AI, Computer Programming, Software Development Tools

    3.3
    Rating, 3.3 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera Instructor Network

    Unlocking Business Insights through Storytelling with Data

    Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization, Data Visualization Software, Storytelling, Infographics, Data Integrity, Data Analysis, Drive Engagement, Storyboarding, Microsoft Excel, Design Elements And Principles, Statistical Analysis, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Pontificia Universidad Católica del Perú

    Proyecto Final de Fundamentos de UX y requisitos de software

    Skills you'll gain: User Story, Persona (User Experience), User Research, Human Centered Design, Functional Requirement, User Requirements Documents, User Experience, Requirements Analysis, System Requirements

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera Project Network

    Comment configurer Facebook Analytics

    Skills you'll gain: Facebook, Online Advertising, Advertising Campaigns, Advertising, Digital Advertising, Social Media, Social Media Campaigns, Web Analytics, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Gemini in BigQuery

    Skills you'll gain: Google Gemini, Generative AI, Predictive Modeling, Applied Machine Learning, Big Data, Google Cloud Platform, Data Analysis, Exploratory Data Analysis, Artificial Intelligence and Machine Learning (AI/ML), Prompt Engineering, SQL, LLM Application, Data Processing, Responsible AI, Python Programming, Data Cleansing, Customer Relationship Management, Data Visualization Software, Machine Learning, Natural Language Processing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Beginner · Specialization · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    W

    Whizlabs

    Exam Prep SC-200: Microsoft Security Operations Analyst

    Skills you'll gain: MITRE ATT&CK Framework, Endpoint Security, Cyber Threat Hunting, Cyber Threat Intelligence, Endpoint Detection and Response, Cloud Security, Threat Detection, Cyber Operations, Threat Management, Microsoft Copilot, Malware Protection, Security Information and Event Management (SIEM), Microsoft Azure, Vulnerability Management, Cloud Computing, Incident Response, Computer Security Incident Management, Azure Active Directory, Hybrid Cloud Computing, Incident Management

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Strategies and Approaches in Sports Media

    Skills you'll gain: Storytelling, Social Media Marketing, Social Media, Content Strategy, Content Creation, Social Media Strategy, Media Relations, Strategic Partnership, Brand Management, Paid media, Advertising, Revenue Management, Strategic Communication, Video Production, Community Development, Target Audience, Target Market, Negotiation, Crisis Management, Planning

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    TikTok Optimization: Grow Your Presence

    Skills you'll gain: TikTok, Content Performance Analysis, Content Creation, Content Strategy, Data-Driven Decision-Making, Marketing Analytics, Social Media Marketing, Brand Marketing, E-Commerce, Revenue Management, Drive Engagement, Live Streaming

    Beginner · Course · 1 - 4 Weeks

Marketing Automation learners also search

Marketing Management
Product Marketing
Business
Business Management
Management
Business Development
Operations Management
Project Management
1…221222223…276

In summary, here are 10 of our most popular marketing automation courses

  • How to Innovate with the Strategy Canvas for Competitiveness: Coursera Project Network
  • تمكين المبيعات: HubSpot Academy
  • Lean Enterprise Framework: Transform the Business Model: University of Maryland, College Park
  • Cómo empezar con Facebook Creator Studio: Coursera Project Network
  • Build Real-world Projects Using Replit and Ghostwriter: Board Infinity
  • Unlocking Business Insights through Storytelling with Data: Coursera Instructor Network
  • Proyecto Final de Fundamentos de UX y requisitos de software: Pontificia Universidad Católica del Perú
  • Comment configurer Facebook Analytics: Coursera Project Network
  • Gemini in BigQuery: Google Cloud
  • Exam Prep SC-200: Microsoft Security Operations Analyst: Whizlabs

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Manage Cookie Preferences
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok