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    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

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    Explore the Marketing Strategy Course Catalog

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Mobile App Developers

      Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, Large Language Modeling, Responsible AI, AI Personalization, Mobile Development, ChatGPT, Anthropic Claude, Artificial Intelligence, LLM Application, Software Development Tools, Software Testing, Apple iOS, AI Product Strategy, Test Automation, Software Development, Machine Learning Methods, DevSecOps, Artificial Intelligence and Machine Learning (AI/ML)

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.8K reviews

      Advanced · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI Fundamentals

      Skills you'll gain: Prompt Engineering, Generative AI, Prompt Patterns, Generative Model Architectures, Responsible AI, OpenAI, ChatGPT, AI Product Strategy, Data Ethics, Large Language Modeling, Leadership and Management, LLM Application, Strategic Leadership, Risking, Business Ethics, Artificial Intelligence and Machine Learning (AI/ML), Legal Risk, Business Development, Deep Learning, Content Creation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      9K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      U

      Universidad de Palermo

      Marketing digital para E-commerce

      Skills you'll gain: Marketing Effectiveness, Performance Measurement, Marketing Analytics, Digital Media Strategy, Marketing Strategies, Target Audience, Marketing Planning, Key Performance Indicators (KPIs), Digital Marketing, E-Commerce, Analysis, Entrepreneurship, Goal Setting

      4.8
      Rating, 4.8 out of 5 stars
      ·
      229 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Product Managers

      Skills you'll gain: Prompt Engineering, AI Product Strategy, Prompt Patterns, Generative AI, Commercialization, Product Management, ChatGPT, Google Gemini, Product Lifecycle Management, Stakeholder Communications, Technical Product Management, Customer experience improvement, Team Building, Artificial Intelligence, Return On Investment, Product Development, New Product Development, Artificial Intelligence and Machine Learning (AI/ML), Creativity, Responsible AI

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.8K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Program Managers

      Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, Responsible AI, Program Management, ChatGPT, Generative AI Agents, Risk Management, Project Management Institute (PMI) Methodology, Stakeholder Analysis, Strategic Decision-Making, Program Implementation, Stakeholder Management, Strategic Planning, Artificial Intelligence and Machine Learning (AI/ML), Product Lifecycle Management, Business Process Automation, Data-Driven Decision-Making, Governance, Machine Learning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.7K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Introduction to Digital Marketing

      Skills you'll gain: Digital Marketing, Digital Media Strategy, Business Strategies, Digital Advertising, Growth Strategies, Social Media, Pay Per Click Advertising, Market Analysis, Market Opportunities

      4.7
      Rating, 4.7 out of 5 stars
      ·
      31 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Michigan

      Successful Negotiation: Essential Strategies and Skills

      Skills you'll gain: Negotiation, Contract Negotiation, Conflict Management, Mediation, Sales Strategy, Arbitration, Communication, Influencing, Planning, Decision Making, Ethical Standards And Conduct, Cultural Diversity

      4.8
      Rating, 4.8 out of 5 stars
      ·
      20K reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Product Owners

      Skills you'll gain: AI Product Strategy, Prompt Engineering, Prompt Patterns, Generative AI, Responsible AI, ChatGPT, Google Gemini, Product Management, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Product Development, Machine Learning, Virtual Environment, Stakeholder Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.7K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Human Resources (HR) Professionals

      Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, Responsible AI, HR Tech, ChatGPT, Human Resources Management and Planning, Human Resources, Workforce Planning, Human Resource Strategy, Data Ethics, LLM Application, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Data-Driven Decision-Making, Employee Engagement, Machine Learning, Virtual Environment, Recruitment, Performance Appraisal

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.7K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      AI Applications in Marketing and Finance

      Skills you'll gain: AI Personalization, Fraud detection, Big Data, Credit Risk, Risk Management, Artificial Intelligence and Machine Learning (AI/ML), Digital Transformation, Customer Insights, Machine Learning, Marketing Analytics, Data Mining, Customer Engagement, Advanced Analytics, Driving engagement, Data-Driven Decision-Making, Anomaly Detection, Applied Machine Learning, Customer experience improvement, Artificial Intelligence, Analytics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      453 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Project Management & Other Tools for Career Development

      Skills you'll gain: Business Writing, Negotiation, Stakeholder Management, Project Performance, Business Correspondence, Creative Problem-Solving, Problem Solving, Conflict Management, Concision, Project Risk Management, Editing, Decision Making, Project Controls, Change Control, Grammar, Project Management, Risk Management, Emotional Intelligence, Relationship Building, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      37K reviews

      Beginner · Specialization · 3 - 6 Months

    • C

      Coursera Project Network

      Use Mailchimp to Build an E-mail Marketing Campaign

      Skills you'll gain: Email Marketing, Advertising Mail, Direct Marketing, Campaign Management, Marketing Materials, Marketing, Digital Marketing, Target Audience, Registration, Design, Business

      4.5
      Rating, 4.5 out of 5 stars
      ·
      372 reviews

      Beginner · Guided Project · Less Than 2 Hours

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    1…131415…329

    In summary, here are 10 of our most popular marketing strategy courses

    • Generative AI for Mobile App Developers: IBM
    • Generative AI Fundamentals: IBM
    • Marketing digital para E-commerce: Universidad de Palermo
    • Generative AI for Product Managers: IBM
    • Generative AI for Program Managers: IBM
    • Introduction to Digital Marketing: IBM
    • Successful Negotiation: Essential Strategies and Skills: University of Michigan
    • Generative AI for Product Owners: IBM
    • Generative AI for Human Resources (HR) Professionals: IBM
    • AI Applications in Marketing and Finance: University of Pennsylvania

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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