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    • Search Engine Marketing

    Search Engine Marketing Courses Online

    Study search engine marketing (SEM) for digital advertising. Learn to create, manage, and optimize paid search campaigns.

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    Explore the Search Engine Marketing Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      How to Implement and Evaluate Communication Campaigns

      Skills you'll gain: Campaign Management, Advertising Campaigns, Communication Planning, Paid media, Social Media Campaigns, Program Evaluation, Content Performance Analysis, Strategic Communication, Media Planning, Marketing Communications, Earned Media, Program Implementation, Promotional Strategies, Marketing Effectiveness, Integrated Marketing Communications, Communication Strategies, Owned Media, Marketing, Public Relations, Business Communication

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Cultural intelligence: Become a global citizen

      Skills you'll gain: Intercultural Competence, Cultural Diversity, Cultural Sensitivity, Business Ethics, Cognitive flexibility, Diversity Awareness, Diversity and Inclusion, Workplace inclusivity, Cross-Functional Team Leadership, Professionalism, Organizational Leadership, Global Marketing, Business Leadership, Collaboration, Culture, International Relations, Systems Thinking, Economics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      217 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      P

      Peking University

      真格—北大在线创业课堂

      Skills you'll gain: Business Planning, Team Building, Business Modeling, Entrepreneurship, Marketing, Entrepreneurial Finance, Fundraising and Crowdsourcing, Marketing Strategies, Business Writing, Business Development, Business Valuation, Proposal Development, Business Strategy, Commercial Laws, Innovation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      178 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Reports, Dashboards, and Customer Success in Salesforce

      Skills you'll gain: Customer Success Management, Salesforce, Dashboard, Sales Operations, Sales Enablement, Customer Relationship Management, Data Visualization, Customer Support, Sales Management, Customer and Client Support, Customer Service, Sales Strategy, Performance Reporting, Business Reporting, Data-Driven Decision-Making

      4.7
      Rating, 4.7 out of 5 stars
      ·
      255 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Minnesota

      Healthcare Marketplace

      Skills you'll gain: Healthcare Industry Knowledge, Pharmaceuticals, Medical Devices, Health Care, Health Technology, Market Dynamics, Medicare, Health Administration, Medicaid, Health Policy, Innovation, Cultural Diversity, Regulatory Affairs, Insurance, Market Trend, Stakeholder Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      610 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Clean and analyze social media usage data with Python

      Skills you'll gain: Data Visualization, Matplotlib, Marketing Analytics, Web Scraping, Social Media Marketing, Python Programming, Social Media, Pandas (Python Package), Text Mining, Trend Analysis, Data Analysis, Data Wrangling, Data Cleansing, Seaborn, Content Performance Analysis, Jupyter

      4.1
      Rating, 4.1 out of 5 stars
      ·
      32 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      M

      Meta

      Python Data Analytics

      Skills you'll gain: Pandas (Python Package), Data Analysis, Exploratory Data Analysis, Data Modeling, Data Manipulation, Jupyter, Matplotlib, Data Visualization, Programming Principles, Data Cleansing, Data Visualization Software, Python Programming, Scripting, Scripting Languages

      4.3
      Rating, 4.3 out of 5 stars
      ·
      229 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Minnesota

      Pharmaceutical and Medical Device Innovations

      Skills you'll gain: Competitive Analysis, Medical Devices, Intellectual Property, Commercialization, Pharmaceuticals, Product Management, Go To Market Strategy, Regulatory Affairs, New Product Development, Market Analysis, Market Opportunities, Strategic Marketing, Risk Analysis, Innovation, Regulatory Requirements, Health Policy

      4.5
      Rating, 4.5 out of 5 stars
      ·
      761 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Voice of the Customer (VoC): Enhancing Experiences

      Skills you'll gain: Customer Engagement, Customer Insights, User Feedback, Customer Analysis, Market Research, Surveys, Customer experience strategy (CX), Customer Service, Data Collection, Active Listening, Continuous Improvement Process, Data-Driven Decision-Making, Focus Group

      4.8
      Rating, 4.8 out of 5 stars
      ·
      130 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Developing Innovative Ideas for New Companies: The First Step in Entrepreneurship

      Skills you'll gain: Business Modeling, Strategic Decision-Making, Entrepreneurship, Market Opportunities, Ideation, Innovation, Business Strategies, Customer Insights, Market Analysis, New Business Development, Competitive Analysis, Value Propositions

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.4K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Skillshare

      Start Your Freelance Video Editing Career

      Skills you'll gain: Constructive Feedback, Sales Presentation, Client Services, Data Storage, Video Editing, Style Guides, Social Media Strategy, Rapport Building, Organizational Skills, Active Listening, Workflow Management, Social Media Marketing, File Management, Customer Relationship Building, Cloud Storage, Expectation Management, Data Management, Relationship Management, Instagram, Post-Production

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      Universitat Autònoma de Barcelona

      Diseño de videojuegos

      Skills you'll gain: Video Game Development, Game Design, Unity Engine, Animation and Game Design, Software Design Documents, Conceptual Design, Design, Experience Design, Usability, Persona (User Experience), Prototyping, Storytelling, Creativity

      4.6
      Rating, 4.6 out of 5 stars
      ·
      330 reviews

      Mixed · Course · 1 - 4 Weeks

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    1…120121122…268

    In summary, here are 10 of our most popular search engine marketing courses

    • How to Implement and Evaluate Communication Campaigns: University of Colorado Boulder
    • Cultural intelligence: Become a global citizen: Macquarie University
    • 真格—北大在线创业课堂: Peking University
    • Reports, Dashboards, and Customer Success in Salesforce: Salesforce
    • Healthcare Marketplace: University of Minnesota
    • Clean and analyze social media usage data with Python: Coursera Project Network
    • Python Data Analytics: Meta
    • Pharmaceutical and Medical Device Innovations: University of Minnesota
    • Voice of the Customer (VoC): Enhancing Experiences : Coursera Instructor Network
    • Developing Innovative Ideas for New Companies: The First Step in Entrepreneurship: University of Maryland, College Park

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